Headline

Entrepreneur & Builder | Founder @BestFitment | Building at the Intersection of Automotive, Technology & Commerce

About

I’m an entrepreneur, builder and business operator focused on building products and businesses at the intersection of automotive, technology and commerce. My career started in customer-facing roles at companies including bigbasket, Zoomcar and Instamojo. Working in fast-moving consumer and technology businesses taught me how to understand customers, solve problems, manage complexity and execute in environments where things change quickly. I eventually took that experience into entrepreneurship and founded BestFitment — an automotive ecosystem connecting customers with automotive products, services and fitment providers. Building BestFitment has meant working across the entire business: defining the business model, developing the product, building marketplace operations, acquiring and onboarding vendors, developing partnerships, working on technology and payments, creating processes and SOPs, hiring teams, and driving day-to-day execution. I’m also building BShow, a mobile-first automotive social-commerce platform focused on vehicle identity, automotive content, build documentation, community and commerce. Both businesses reflect how I like to work: start with a problem, understand the customer, build the solution, test it in the real world and keep improving it. I’m particularly interested in 0→1 building, business strategy, operations, product development, growth, marketplaces and creating systems that turn ideas into something people can actually use. Areas I work across: • Entrepreneurship & Business Building • Business Strategy & Operations • Product & 0→1 Development • Growth & Go-to-Market • Marketplace & Platform Operations • Customer Experience • Business Development & Partnerships • Vendor & Ecosystem Management • Process Building & Execution • Automotive Technology & Commerce I’m drawn to difficult problems, ambitious ideas and environments where there is more to build than there is to follow. Outside of work, I’m an MMA enthusiast and have a strong interest in cars, technology and building products.

Location

Greater Bengaluru Area

AI stack

claude

github copilot

hermes agent

openai

Gamma

Supabase

Work experience

Founder and CEO at BestFitment, Aug 2024 - Present · 2 yrs 3 mos, Karnataka, India, Building BestFitment, an automotive Ecosystem connecting customers with automotive products, services and fitment providers. As Founder & CEO, I work across business strategy, product, operations, growth, technology and execution — taking the business from concept toward a scalable marketplace. Key areas of work: • Defined the business model, positioning and go-to-market approach • Built the marketplace across automotive products, services and fitment solutions • Developed vendor acquisition, onboarding and marketplace operating processes • Created SOPs and workflows for vendor operations, listings and service delivery • Worked across product development, technology and customer experience • Developed relationships with vendors, partners and stakeholders across the automotive ecosystem • Worked on payments, fulfilment, bookings and marketplace workflows • Led hiring, team building and operational execution • Identified market gaps and developed new categories, products and service opportunities • Managed day-to-day business decisions across strategy, operations, product and growth The broader objective is to make automotive products, services and fitment easier to discover, compare and access.

Customer Experience & Operations at Instamojo, Feb 2021 - Dec 2024 · 3 yrs 11 mos, India, Worked in a fast-moving fintech environment supporting customers and resolving complex issues across products and services. • Managed customer issues, escalations and operational problems • Prioritized high-volume workloads in a fast-changing environment • Coordinated with internal teams to drive issue resolution • Investigated recurring customer problems and contributed to process improvements • Worked across functions to improve customer outcomes • Developed strong experience in customer communication, problem solving and operational execution • Built a practical understanding of customer behaviour, pain points and service expectations

Escalation Specialist at Zoomcar, Dec 2016 - Feb 2021 · 4 yrs 3 mos, Worked in a fast-paced mobility and consumer technology environment supporting customers across the platform. • Handled customer queries, complaints and escalations • Investigated service and operational issues • Coordinated with internal teams to resolve customer problems • Managed multiple priorities in a high-volume environment • Developed strong customer communication and problem-solving capabilities • Identified recurring customer issues and contributed to better resolution processes • Gained hands-on experience operating in a fast-changing consumer technology business

Customer Support | Customer Experience at bigbasket.com, Oct 2015 - Oct 2016 · 1 yr 1 mo, Worked in a fast-paced e-commerce environment supporting customers and resolving service-related issues. • Handled customer queries and complaints • Investigated order and service issues • Coordinated with operational teams to resolve problems • Managed multiple customer priorities in a high-volume environment • Developed strong foundations in customer communication, problem solving and service operations

Education

Al ameen