Shanta Rathi profile photo 1 on Tal

Shanta Rathi

Driving Local Success with AI-Powered Hyperlocal Marketing 🌏

Gurugram

1+ year of work experience

RightChoice.ai
Mar 20264 mosPresent

Gurugram, Haryana, India

Kapture CX
Nov 20254 mosFeb 2026

Gurugram, Haryana, India

1. Driving outbound and inbound prospecting across BFSI, NBFC, E-commerce, Travel & Enterprise segments. 2. Identifying and engage key decision-makers (CX Heads, Ops, IT, Digital, Product) 3. Qualifying leads based on business pain points, scalability, and CX maturity. 4. Booking high-quality meetings and demos for Account Executives. 5. Building and manage a healthy sales pipeline for mid-market and enterprise accounts. 6. Executing multi-channel outreach via LinkedIn, email, and calling. 7. Understanding client challenges around customer support, automation, and omnichannel engagement.
Wiserfeed Consulting
Jun 20253 mosAug 2025

Gurugram, Haryana, India

β€’ Developed comprehensive research proposals for various automotive industry clients, enhancing project clarity and client engagement. β€’ Managed daily operations and team tasks to ensure timely delivery of market insights and reports. β€’ Executed targeted lead generation strategies through LinkedIn outreach. β€’ Published engaging blog content on LinkedIn, boosting brand visibility and thought leadership in market research.
Similize
Jan 20255 mosMay 2025

United States

SquadStack
Jun 20246 mosNov 2024

Goa, India

● Executed 30-40 daily HubSpot sales calls, driving a 25% surge in qualified lead engagement through precise targeting and conversion strategies. ● Delivered 4-5 weekly BANT-qualified product demos, accelerating sales pipeline velocity by 40% through tailored solution presentations. ● Strategically nurtured high-potential leads, achieving a 10% conversion rate and generating significant revenue for the company. ● Spearheaded 10-20 daily LinkedIn outreach campaigns, expanding the network by 35% and connecting with key industry decision-makers. ● Crafted telecalling scripts and FAQ documentation, streamlining new representative onboarding and reducing ramp-up time by 20%.

Education

Altera Institute

PGP in Applied Marketing, Marketing

Altera Institute

20231 yr2024
Dyal Singh College (Evening)

Bachelor of Commerce - BCom, Business/Commerce, General

Dyal Singh College (Evening)

20193 yrs2022

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Headline

Driving Local Success with AI-Powered Hyperlocal Marketing 🌏

About

Driving growth for multi-location brands through AI-powered local visibility. At RightChoice.ai, I work at the intersection of Local SEO, AI automation, and enterprise growth, helping brands bridge the gap between where they operate and where customers actually discover them. Today, discovery is no longer limited to Google Search β€” it happens across Google Maps, AI platforms, and zero-click journeys. The challenge? Most brands have strong operations on ground, but weak visibility at the local level. That’s exactly the problem I focus on solving. I work closely with CX, Marketing, and Digital leaders across industries like Healthcare, Retail, QSR, Automotive, and Hospitality to: βœ” Improve local search rankings across Google & Maps βœ” Drive high-intent customer actions (calls, bookings, directions) βœ” Optimize listings at scale across hundreds of locations βœ” Unlock insights through AI-led competitor and visibility tracking What I strongly believe: Local visibility = Revenue at store level Data-backed decisions > vanity metrics Great sales starts with understanding, not pitching Currently building expertise in enterprise SaaS, hyperlocal marketing, and AI-driven growth strategies, with a focus on creating long-term value for brands. If you're exploring how to scale visibility across locations or improve discovery in an AI-first world, happy to connect and exchange insights.

Location

Gurugram

Work experience

Business Development Consultant at RightChoice.ai, Mar 2026 - Present Β· 4 mos, Gurugram, Haryana, India

SDR at Kapture CX, Nov 2025 - Feb 2026 Β· 4 mos, Gurugram, Haryana, India, 1. Driving outbound and inbound prospecting across BFSI, NBFC, E-commerce, Travel & Enterprise segments. 2. Identifying and engage key decision-makers (CX Heads, Ops, IT, Digital, Product) 3. Qualifying leads based on business pain points, scalability, and CX maturity. 4. Booking high-quality meetings and demos for Account Executives. 5. Building and manage a healthy sales pipeline for mid-market and enterprise accounts. 6. Executing multi-channel outreach via LinkedIn, email, and calling. 7. Understanding client challenges around customer support, automation, and omnichannel engagement.

Market Research Analyst at Wiserfeed Consulting, Jun 2025 - Aug 2025 Β· 3 mos, Gurugram, Haryana, India, β€’ Developed comprehensive research proposals for various automotive industry clients, enhancing project clarity and client engagement. β€’ Managed daily operations and team tasks to ensure timely delivery of market insights and reports. β€’ Executed targeted lead generation strategies through LinkedIn outreach. β€’ Published engaging blog content on LinkedIn, boosting brand visibility and thought leadership in market research.

SDR at Similize, Jan 2025 - May 2025 Β· 5 mos, United States

SDR at SquadStack, Jun 2024 - Nov 2024 Β· 6 mos, Goa, India, ● Executed 30-40 daily HubSpot sales calls, driving a 25% surge in qualified lead engagement through precise targeting and conversion strategies. ● Delivered 4-5 weekly BANT-qualified product demos, accelerating sales pipeline velocity by 40% through tailored solution presentations. ● Strategically nurtured high-potential leads, achieving a 10% conversion rate and generating significant revenue for the company. ● Spearheaded 10-20 daily LinkedIn outreach campaigns, expanding the network by 35% and connecting with key industry decision-makers. ● Crafted telecalling scripts and FAQ documentation, streamlining new representative onboarding and reducing ramp-up time by 20%.

Education

PGP in Applied Marketing, Marketing, Altera Institute

Bachelor of Commerce - BCom, Business/Commerce, General, Dyal Singh College (Evening)