Headline

Category Manager | Slikk | Myntra | Meesho | D2C Lead | Buying & Merchandising | 8+ Years in Category & PnL Management | E-commerce & Vendor Management Expert

About

Analytical and performance-driven Category Manager with 8+ years of experience across category management, buying, and merchandising in the eCommerce industry. Currently managing key categories at Slikk, with a focus on driving growth, optimizing assortment, and improving profitability through data-backed decision-making. I have successfully managed end-to-end category operations across platforms such as Myntra, Meesho, and IM, developing strategies that align brand objectives with marketplace dynamics. My core strengths include P&L ownership, pricing and margin optimization, demand forecasting, inventory planning, and supplier negotiation. Skilled in translating business insights into actionable strategies, I collaborate closely with cross-functional teams—marketing, supply chain, and analytics—to enhance sales velocity and operational efficiency. My approach combines a deep understanding of consumer behavior with strong analytical rigor to deliver sustained business growth.

Location

Bengaluru

AI stack

anthropic apis

claude code

claude

deepmind

elevenlabs

gemini

Work experience

Category Lead at Slikk, Sep 2025 - Present · 1 yr 1 mo, Banglore, Building LTA (HL, Handbags, Backpack and Accessories)

Strategic Account Manager at Myntra, Jan 2025 - Aug 2025 · 8 mos, Banglore, • Led end-to-end category strategy and business planning, owning P&L, pricing, and margin optimization across key lifestyle and fashion verticals. • Drove growth and profitability by analyzing performance metrics (GMV, ASP, sell-through, and contribution margin) to identify trends and business opportunities. • Managed assortment planning and buying cycles, ensuring the right product mix aligned with customer demand and seasonal trends. • Partnered with brands and vendors to develop joint business plans, negotiate terms, and drive strategic brand visibility on-platform. • Collaborated with marketing, supply chain, and analytics teams to execute targeted campaigns, improve operational efficiency, and enhance customer experience.

Relationship Manager at Meesho, Oct 2022 - Jan 2025 · 2 yrs 4 mos, Remote, • Onboarded new clients and strengthened relationships with existing ones, consistently generating revenue and fostering long-term partnerships. • Managed a portfolio of over 100 sellers, delivering best-in-class experience in ads sales and operations. • Handled high GMV sellers in high-demand categories, such as Grooming, Footwear, Ethnic Wear, and Home Decor. • Leveraged market insights and data analytics to develop tailored strategies that enhanced account performance. • Mentored junior team members on best practices in relationship management, contributing to overall team success and growth. • Ensured each client received personalized attention tailored to their unique needs.

Senior Business Development Executive at Justdial, Sep 2021 - May 2022 · 9 mos, Noida, • Consistently achieved sales targets by driving daily sales activities and managing the sales pipeline effectively. • Responsibilities included new client onboarding, account management, banner ads sales, upselling, and retention. • Built relationships with customers and the community to establish long-term business growth. • Managed revenue models, process flows, operations support, and customer engagement strategies.

Business Development Executive at Microcap Market Place Pvt Ltd, Sep 2020 - Jul 2021 · 11 mos, Remote

Education

Master of Business Administration - MBA, Business Administration and Management, General, GLA University

Bachelor of Science - BS, Mathematics, CCS (Chaudhary Charan Singh)University