---
title: "Serin Paul - Senior Product Consultant in Bengaluru | Tal"
description: "Meet Serin Paul, Transforming Operationally Complex Businesses with Product, Technology & AI | ex-Zomato, ex-Gojek | Writing about Product, Business & Leadership based in Bengaluru. AI stack includes antigravity, claude code, and claude. Explore public work links including youtube.com and github."
image: "https://tal.club/meet/serin-paul/share-image"
---

# Serin Paul on Tal

## Headline

Transforming Operationally Complex Businesses with Product, Technology & AI \| ex\-Zomato, ex\-Gojek \| Writing about Product, Business & Leadership

## About

I transform operationally complex businesses through Product, Technology and AI\. Over the last 14\+ years, I’ve led products across marketplaces, logistics and education, turning complexity into scalable growth\. At Zomato, I led the Food@Work enterprise marketplace, scaling it 24x in two years during its hypergrowth phase\. At Gojek, I grew the logistics business from $35M to $150M by expanding into new segments, strengthening distribution and redesigning the operating model\. I’ve also built India’s first practical business education ecosystem, creating new revenue streams and using technology to transform how businesses learn and grow\. Today, I’m focused on helping organizations reinvent products and operations with AI, while sharing my perspectives on Product, Business and Leadership\.

## Location

Bengaluru

## AI stack

antigravity

claude code

claude

cursor

elevenlabs

gemini

## Work experience

Senior Product Consultant at Stealth Startup, Jun 2025 \- Present · 1 yr 4 mos, Bengaluru, \* Building an AI\-first jewellery marketplace connecting manufacturers directly with consumers, defining product vision, strategy, and roadmap\. \* Leading end\-to\-end experiences across supplier and customer journeys\. \* Using AI, experimentation, and data\-driven decision\-making to optimise growth, conversion, retention, and marketplace efficiency\.

Lead Product Manager at AIMER, Jan 2023 \- May 2025 · 2 yrs 5 mos, Bengaluru, About the Company AIMER is India’s first practical\-based Business School, focused on delivering outcome\-driven, future\-ready education that bridges the gap between academic learning and real\-world business execution\. My Role I lead the Product & Process function at AIMER, driving our bold mission to transform it into a world\-class, future\-ready business school\. Core Focus Areas: Integrating Technology & AI deeply into the student journey and institutional operations to ensure a seamless, high\-impact experience Continuously evolving and optimising experiences and systems to build a scalable, innovative ecosystem that aligns with global standards Key Contributions and Impact: ➤ Developed and integrated a tech\-enabled system to screen and process 5,000\+ program applicants, improving lead quality by 60% and admissions efficiency by 75% ➤ Implemented a scalable CRM, website, and automation stack to manage and nurture a 100K\+ lead database—enabling personalised outreach and boosting engagement across campaigns by 60% ➤ Set up communication systems and academic delivery management tools to streamline academic operations end\-to\-end ➤ Contributed to building a marketing flywheel via paid ads, organic content, podcasts, and innovative growth techniques ➤ Created a comprehensive AI transformation plan and began integrating AI workflows to boost operational efficiency ➤ Researched, ideated, and tested a new business line \(AIMER Consultancy\), capturing 300\+ B2B leads and owning the entire business unit ➤ Built both 1:1 and group\-format courses for Product Managers from scratch, covering research, sales, content, marketing, and delivery, impacting over 5,000 PMs during the tenure What I’ learned How to build a business from the ground covering end\-to\-end digitisation, selling, marketing, and scaling through systems and automation

Senior Product Manager at GoTo Group, Oct 2019 \- Dec 2022 · 3 yrs 3 mos, Bengaluru, Karnataka, India, About the Company Gojek is Indonesia’s leading super app and a decacorn, featured in Forbes’s Top 50 list\. My Role I joined Gojek at a pivotal stage when the product\-market fit for their logistics service, GoSend, had just been validated in Indonesia\. My mandate was to scale the product further, driving growth, retention, engagement, expansion, and monetisation before the IPO\. Key Projects and Contributions: ➤ International Expansion \* Led the internationalisation of GoSend, launching successfully in Vietnam and Thailand within five months of joining ➤ MTU Growth \(Seller Segment\) Introduced key features to drive active user growth: \* Single Pickup, Multi Drop \* Add\-on service to collect product charges along with delivery \* Same\-day service expansion \* Route optimisation for multi\-drop orders \* Dimension\-based pricing ➤ Booking Experience Enhancements Rolled out features to improve user experience and trust: \* Share & view package tracking for recipients \* Proof of pickup & proof of delivery \* Support for multiple payment modes ➤ Safety Enhancements \* Launched safety\-focused features including: \* Persistent chat between users and drivers ➤ Multi\-tier insurance upgrade with contextual recommendations ➤ Loyalty & Retention Features \*Integrated GoClub loyalty program with GoSend \*Enhanced bundling features for higher order volume and repeat usage Overall Impact: ➤ Implemented successful product\-led growth strategies, resulting in 1\.7 million new MTU \(Monthly Transacting Users\) acquisitions ➤ Increased revenue per transaction through strategic product enhancements ➤ Significantly improved engagement and user retention across key segments What I Learned: How to leverage scale to compound scale\. Collaborate at scale \( 100\+ Product Managers and over 4,000\+ team members\)

Senior Product Manager at Zomato, Oct 2017 \- Oct 2019 · 2 yrs 1 mo, Gurugram, Led the entire product portfolio at Zomato’s food@work\(India’s largest office food marketplace\) serving 1,500\+ corporates, including Accenture and IBM and reaching \~1M employees\. Key Contributions and Impact: ➤ Introduced feedback mechanisms to effectively listen to and resolve customer problems, increasing customer satisfaction from 2\.1 to 4\.2 ➤ Led 25\+ cross\-functional members across product, design, data, QA, tech, and customer support—establishing shared rituals, aligning on OKRs, and accelerating execution toward strategic business goals ➤ Built a solid team across support, product, design, and tech to scale both the product and operations ➤ Improved the cafe ordering app and vendor app, resulting in an 80% increase in operational efficiency ➤ Shipped a cafe\-quality check app to ensure food quality and reduce incidents by 80% ➤ Built backend systems to streamline vendor onboarding, reducing onboarding time by 40% and improving partner activation rate ➤ Combined, these initiatives and more helped accelerate the business from 5,000 to 120,000 transactions per day within 12\+ months ➤ Tonguestun was eventually acquired by Zomato and rebranded as food@work in a $18 million acquisition What I Learned: How to build and scale both the product and the team

Product Manager at foOfys, May 2014 \- Sep 2017 · 3 yrs 5 mos, Bangalore, About the Company: Foofys was one of India's top design and technology startup studios, focused on building MVPs for early\-stage founders\. It operated like a startup\-for\-startups, partnering with entrepreneurs to bring their product ideas to life quickly and effectively\. My Role: I joined as a Developer and was soon promoted to Chief Product Officer \(CPO\), where I led product strategy, MVP delivery, and team scaling\. My role involved working closely with startup founders to turn ideas into products, helping them secure validation, traction, and funding\. Key Contributions & Impact: ➤ Shipped 20\+ MVPs, with 1 startup reaching Series A and 6 securing early\-stage funding after launch ➤ Collaborated with founders to define product roadmaps, prioritise features, and launch lean versions of their products ➤ Led multi\-disciplinary teams across design, engineering, and growth for rapid product delivery Notable Service Projects: ➤ ShopX – Built and validated the prototype that secured its first round of funding ➤ Talocity \(www\.talocity\.in\) – Owned ideation, prototyping, and MVP launch ➤ RoofandFloor \(The Hindu Group\) – Led the mobile app revamp, which increased user traction by 70% ➤ Designed and implemented a growth strategy that increased Foofys' revenue by 60% in 2016 Notable Product Initiatives: ➤ Nerdzz – A web development bootcamp ➤ Bots – Chatbot solutions for user engagement ➤ Tribee – A platform to help founders find better synergy\-driven startup teams What I Learned: Learned the art of building Minimum Viable Products \(MVPs\), team building, and project management\. This phase sharpened my product instincts and execution mindset\.

## Education

Bachelor of Technology \(B\.Tech\.\), Computer Science, JYOTHI ENGINEERING COLLEGE, CHERUTHURUTHY

Advanced Growth Strategy Fellowship, GrowthX®

## Public links

- youtube\.com: https://youtube\.com/@peoplebehindthebusiness
- github: https://github\.com/seringeek

[View the original profile](https://tal.club/meet/serin-paul)

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