Headline

Data Analyst || Business Intelligence || Power BI, SQL, Excel || KPI Dashboards || Marketing Analytics || MBA (Marketing & Operations) || Data Visualization

About

👨‍💻 Data Analyst | Business Intelligence | Marketing Analytics | Power BI | SQL | ExcelHi, I'm Saurav Kumar, an MBA graduate specializing in Marketing and Operations with a strong passion for Data Analytics, Business Intelligence, and data-driven decision-making. I enjoy transforming raw data into meaningful insights that help organizations optimize performance, improve strategies, and drive measurable business outcomes.My experience spans across data analysis, marketing analytics, and business intelligence, where I leverage analytical tools such as SQL, Power BI, Excel, and DAX to extract insights from complex datasets and convert them into actionable strategies. I am particularly interested in using data visualization and performance dashboards to help businesses monitor KPIs, understand customer behavior, and improve operational efficiency.💡 My key areas of expertise include:📊 Data Analytics & Business Intelligence • SQL-based data analysis and structured querying • Power BI dashboard development and DAX-based analytics • KPI tracking, sales analysis, and performance reporting • Data visualization and interactive business dashboards📈 Marketing & Business Analytics • Market research and competitor benchmarking • Digital marketing analytics and campaign performance tracking • Customer behavior insights and engagement analysis⚙️ Technical Skills & Tools SQL | Power BI | Excel | DAX | Data Modeling | Data Visualization | ETL | Dashboard Development | Statistical AnalysisI am passionate about using analytics and visualization tools to turn complex datasets into strategic business insights. My goal is to contribute to organizations where data-driven decision-making plays a key role in driving innovation, efficiency, and growth.🎓 Education MBA – Marketing & Operations, GGSIPU Main Campus B.Sc. – Chemistry, Atma Ram Sanatan Dharma College📊 Certifications Microsoft & LinkedIn Business Analysis Certification SQL Essential Training – LinkedIn Learning Data Analytics – Accio Jobs Tata Data Visualization – Forage💬 I am always excited to connect with professionals in Data Analytics, Business Intelligence, Marketing Analytics, and Strategy roles.📩 Let’s connect and explore how data can drive smarter business decisions.

Location

Greater Delhi Area

Work experience

Digital Marketing Intern at SR Foods, Mar 2023 - Jun 2023 · 4 mos, • Conducted market research and competitor benchmarking to support digital marketing campaigns and identify growth opportunities. • Analyzed social media performance using analytics tools, improving engagement rates by 30%. • Utilized Microsoft Excel for lead tracking, campaign reporting, and data visualization to enhance marketing performance analysis. • Assisted in monitoring key performance indicators (KPIs) for digital campaigns to evaluate effectiveness and support data-driven marketing strategies

Education

Data analysis, Data analysis, AccioJob

Master of Business Administration - MBA, None, Guru Gobind Singh Indraprastha University

Public links

github: https://github.com/saurav05-lang