---
title: "Sarvesh Singh - Head of Demand Generation in Bengaluru | Tal"
description: "Meet Sarvesh Singh, AI-Led Marketing - SaaS GTM and Marketing @ Coram AI | Ex-HighRadius & Plum | Built $100M+ ARR Impact | IIM Raipur Alumnus based in Bengaluru."
image: "https://tal.club/meet/sarvesh-singh-2/share-image"
---

# Sarvesh Singh on Tal

## Headline

AI\-Led Marketing \- SaaS GTM and Marketing @ Coram AI \| Ex\-HighRadius & Plum \| Built $100M\+ ARR Impact \| IIM Raipur Alumnus

## About

I'm passionate about B2B GTM & Marketing, scaling companies from 0→1, 1→10, and toward IPO\. With 14\+ years in Enterprise Marketing, ABM, Field Marketing, SDR Management, Sales Enablement, and Demand Generation, I build repeatable, scalable growth engines using a "fail fast, learn fast" approach\. Professional Journey Summary; \- GTM and Demand Generation, Coram AI \- Everything GTM in a high growth ecosystem \- Director – Growth, Facilio \- Built 0→1→10 growth engine; scaled outbound to 45 qualified discoveries/month across US, UK, ME, AUS\. Managed USD 780K performance marketing budget\. \- Director – Marketing, Plum \- Drove 90% of net\-new revenue; promoted within 8 months\. \- Associate Director \- Marketing, HighRadius \- Built 36\-member enterprise demand team; delivered 350 enterprise SQLs annually; $15M yearly ARR impact\. Promoted 3 times in 4 cycles\. Academics; \- MBA – IIM Raipur, \- B\.Tech \(Computer Science\) \- Govt\. Engineering College, Ujjain I enjoy connecting with people who have grit and a growth mindset — let’s talk: sarveshsinghcse@gmail\.com

## Location

Bengaluru

## Work experience

Head of Demand Generation at Coram AI, Sep 2026 \- Present · 2 mos, • Managing Webinars, SEO/AEO and Outbound\. • Part of GTM leadership team of 5 members \(Founder included\) • Coram AI is AI\-native physical security platform\. We have raised USD 66 millions so far\.

Demand Generation Lead at Coram AI, Jan 2026 \- Aug 2026 · 8 mos, • Managing Webinars, SEO/AEO and Outbound\. • Part of GTM leadership team of 5 members \(Founder included\) • Coram AI is AI\-native physical security platform\. We have raised USD 66 millions so far\.

Director, Head of Growth at Facilio, Oct 2023 \- Dec 2025 · 2 yrs 3 mos, Bengaluru, Karnataka, India, • Leading growth initiatives \(Outbound, ABM and performance marketing\), GTM strategy, marketing ops, and sales development\. • Reporting to the Cofounder & CEO, overseeing GTM strategies in the US, UK, Middle East, and Australia, segmented by verticals\. • Transitioned from a 0\-to\-1 to a 1\-to\-10 journey, focusing on hiring, coaching, and scalable playbooks\. Currently leading a team of 30\. • Managing a USD 720,000 marketing PPC budget, generating 90\+ discovery calls per month\. • Building an outbound engine, from zero calls in April 2024 to 45 per month in Sep 2025, focusing on ABM and events\. • Jan to Sep'2025 Demand Genration snapshot \- 1109 Discoveries, 343 SALs and $4\.15 millions of pipeline generated\.

Director \- Head of Enterprise Marketing at Plum, Apr 2023 \- Sep 2023 · 6 mos, Bengaluru, Karnataka, India, • Reported to the Cofounder & CEO, leading Demand Generation and Enterprise Marketing with a team of 24\. • 90% of net\-new sales revenue came from Outbound Marketing, acquiring major customer logos\. • Led the ideation and execution of Plum’s first experiential event, 'Humanising Workplaces,' and managed RevOps related teams for Market Research, Salesforce CRM and reporting\. • 20% of focus was on business strategy, talent acquisition, sales enablement, and org development\. • Highlight: Promoted from Associate Director to Director within eight months\.

Associate Director \- Marketing at Plum, Aug 2022 \- Mar 2023 · 8 mos, Bengaluru, Karnataka, India

Associate Director, Head of Marketing at Avataar\.Me, Oct 2021 \- Jul 2022 · 10 mos, Bengaluru, Karnataka, India, • Reported to the Cofounder & CBO, leading marketing efforts at Avataar in a 'Zero\-to\-One' role, encompassing everything from marketing strategy to execution\. • Handled ICP mapping, market research, LinkedIn marketing, SEO, brand, recruitment marketing, ABM, and agency partnerships\. • Highlighted: From ground\-up, gave a scalable start to everything under marketing\.

Associate Director \- Marketing at HighRadius, Jan 2021 \- Oct 2021 · 10 mos, Hyderabad, Telangana, India, • Led North America demand generation with ABM, emails, LinkedIn, content, webinars, events, and experiential marketing\. Managed a team of 36, reporting to the VP of Growth\. • Targeted CFOs at Fortune 2000 companies, achieving 350 SQLs annually \(KPI performance: 72%, 106%, 129%, 97% from 2017\-2020\)\. • Contributed to USD 15 million in net\-new ARR for 2020 from demand generation efforts\. • Secured 1,000\+ registrations for Radiance 2020, the world’s largest Order\-to\-Cash & Treasury Conference at AT&T Stadium, Dallas\. • Collaborated with the CEO to build the ABM team, creating a playbook that generated 80% of demand and high\-impact SQLs\. • Core member of the marketing leadership team, strategizing Product Marketing, Content Roadmap, Experiential Marketing, and marketing modernization at HighRadius\. • Highlight: Promoted four times in five years at HighRadius, contributing to growth through 0\-to\-1, 1\-to\-10, and IPO readiness\.

Senior Manager \- Account Based Marketing at HighRadius, Jan 2020 \- Dec 2020 · 1 yr, Hyderabad, Telangana, India

Manager\- Account Based Marketing at HighRadius, Jul 2018 \- Dec 2019 · 1 yr 6 mos, Greater Hyderabad Area

## Education

Master of Business Administration \(M\.B\.A\.\), Marketing, Indian Institute of Management Raipur

B\.Tech\., Computer Science & Engineering, Govt\. Engineering College Ujjain

[View the original profile](https://tal.club/meet/sarvesh-singh-2)

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