Headline

Performance Marketing Specialist | Meta Ads • Lead Gen • Campaign Optimization

About

I’m an entry-level performance marketer focused on Meta Ads, lead generation, and simple funnel setups for small businesses. I’ve worked on multiple campaigns during internships and freelance projects — mostly helping with ad set structure, interest testing, budgeting, lead forms, and basic reporting under guidance. What I can do confidently: • Set up Meta campaigns (Traffic, Leads, Sales) • Build WhatsApp lead forms + simple funnels • Test audiences, placements, and creatives • Track basic metrics (CTR, CPC, CPL) • Coordinate with designers for ad creatives • Build reports in Google Sheets My experience is practical, not just theoretical — I’ve worked with agencies and small businesses to create campaigns that improve leads and reach. I’m actively looking to join a digital marketing agency or performance team where I can assist with Meta Ads execution, learn deeper optimization, and become a strong performance marketer. If you work in paid ads, run an agency, or handle client campaigns, I’d love to connect and learn from you.

Location

Pune Division

AI stack

dalle

github copilot

kimi

meta

Work experience

Performance Marketing at Almostzero.io, May 2025 - Present · 1 yr 2 mos, Pune, Maharashtra, India, Assisted in planning and optimizing Meta Ads campaigns across multiple industries. Improved campaign performance through creative testing and refined audience targeting. Supported reporting and data analysis using GA4 and Meta Business Suite. Collaborated with creative teams to align ad messaging with client goals.

Freelance Digital Marketer at Freelance, Apr 2025 - Present · 1 yr 3 mos, Pune, Maharashtra, India, Managed Meta Ads campaigns for small businesses focused on brand awareness and lead generation. Designed creatives using Canva and tracked performance to boost engagement. Consulted clients on targeting, budgeting, and scaling strategies.

Marketing Intern at Tapadia City Centre, Sep 2024 - Nov 2024 · 3 mos, Amravati, Maharashtra, India, Supported digital campaigns and event promotions to improve mall visibility. Assisted in analyzing customer behavior and sales data to guide marketing decisions.

Marketing Intern at Elica PB Whirlpool Kitchen Appliances Private Limited, Apr 2024 - May 2024 · 2 mos, Pune, Maharashtra, India, Assisted in brand promotion and online campaign execution. Helped in social media post creation and competitor benchmarking.

Customer Service Representative at Hospitality Roles, Oct 2021 - Apr 2023 · 1 yr 7 mos, Pune, Maharashtra, India, Managed operations, inventory, and customer handling in fast-paced environments. Strengthened communication and teamwork skills, ensuring smooth customer experiences.

Education

Master of Business Administration - MBA, Marketing, Bharati Vidyapeeth / Bharati Vidyapeeth Deemed University

hotel management, Bartending/Bartender, Bharati Vidyapeeth