Headline

Helping brands win at Zepto speed 🚀 | Associate Director – Ads | E-commerce & Digital Commerce | Retail Media | Growth & Go-To-Market Strategy

About

I’m a marketing and commercial growth professional with nearly 17 years of experience across e-commerce, marketplace growth, retail media, brand marketing and category strategy across FMCG, quick commerce and consumer businesses. I enjoy solving complicated business problems — combining data, consumer understanding, strategy and creativity to find growth opportunities and turn them into measurable outcomes. I’m equally comfortable building a strategy, getting into the numbers, influencing senior stakeholders or rolling up my sleeves to make it happen.

Location

Bengaluru

AI stack

claude

deepseek

gemini

metaai

notebooklm

openai

Work experience

Associate Director - Ad Sales at Zepto, Apr 2026 - Present · 7 mos

Senior Manager - Ads at Zepto, Nov 2024 - Jun 2026 · 1 yr 8 mos

AVP eCommerce at HiveMinds, Jul 2024 - Nov 2024 · 5 mos, Managed eCommerce performance marketing for Marico from a strategic lens.

Director - eCommerce at Mindshare, Jan 2023 - Jun 2024 · 1 yr 6 mos, Bengaluru, Karnataka, India, Managed Britannia’s eComm presence across channels. Performance, Content, Pricing, Promos, Visibility - end to end.

Ecommerce Manager at RAS Luxury Oils, Nov 2022 - Dec 2022 · 2 mos, Leading the eCommerce business channel for RAS Luxury Oils - a high end, natural skincare brand; and Moody Skin - an affordable skincare brand.

Ecommerce Marketing Manager at Wahl India, Sep 2020 - Oct 2022 · 2 yrs 2 mos, Mumbai, Maharashtra, India

Education

PGDM, Marketing, Welingkar Institute of Management

Certificate course of Digital Marketing, Digital Communication and Media/Multimedia, EduPristine - Recognized by Microsoft