---
title: "Sameek Palai - Marketing Content Manager in New Delhi | Tal"
description: "Meet Sameek Palai, Marketing & Product | Content Marketing | End-to-End Campaign Management | GTM Execution || PM Fellow at NextLeap based in New Delhi. AI stack includes aistudio, antigravity, and claude code."
image: "https://tal.club/meet/sameek-palai/share-image"
---

# Sameek Palai on Tal

## Headline

Marketing &amp; Product \| Content Marketing \| End\-to\-End Campaign Management \| GTM Execution \|\| PM Fellow at NextLeap

## About

I am a Marketing and Product Specialist with over 3\.5 years of experience driving growth, GTM strategy, and operational excellence across EdTech and Renewable Energy sectors\. My expertise spans end\-to\-end campaign management, digital marketing, content strategy, user research, stakeholder engagement, and cross\-functional collaboration\. Proficient with Agile tools including Trello, Asana, and Slack, I leverage CRM platforms, Excel dashboards, and performance analytics to optimize processes, improve engagement, and enable data\-driven decision\-making\. At SETU Business School, I lead B2C campaign operations, forming collaborations with multiple educational institutions and implementing targeted strategies that enhance platform adoption\. I spearhead cross\-functional GTM launches, coordinate product, marketing, and sales teams, and design dynamic dashboards to monitor KPIs, enabling efficient strategic decisions\. My initiatives have significantly improved campaign performance, optimized engagement metrics, and streamlined time\-to\-market\. During my tenure at Sunshell Power, I progressed from Research &amp; Development Executive to Senior Executive – Marketing &amp; New Initiatives\. I have developed and executed digital marketing strategies across client portfolios, managed franchise operations, and led social impact campaigns\. Notably, I created high\-impact pitch decks that secured ₹1 Cr funding from impact investors while driving brand identity, positioning, and customer engagement\. I have also revamped cross\-department processes, improving transparency, accountability, and operational efficiency across multiple teams\. Academically, I hold a B\.Tech in Electrical Engineering from Techno International New Town, Kolkata, which provided a strong foundation in analytical thinking, problem\-solving, and technical skills\. My experiences are complemented by hands\-on exposure to user research, product feature prioritization, and campaign performance analysis\. I am passionate about leveraging insights to drive business growth, create strategic impact, and deliver measurable results\. I am open to connecting with like\-minded professionals and exploring opportunities to collaborate, share knowledge, and drive meaningful growth in marketing and product domains\.

## Location

New Delhi

## AI stack

aistudio

antigravity

claude code

claude

gemini

Genspark

## Work experience

Marketing Content Manager at avua, Feb 2026 \- Present · 7 mos, Remote, &gt; Rebuilt email operations from 100% manual to an automated, Amazon SES\-powered system, cutting manual sends to 20% and launching 7 automated flows in 3 months with 65–70% open rates, while significantly reducing delivery costs vs\. legacy platforms &gt; Grew a flagship newsletter to 330K\+ subscribers, driving a 35% spike in list growth with 18–22% average open rates\. &gt; Managed brand voice and content for a LinkedIn company page with 1M\+ followers and Revamped social creative strategy, designing 10\+ distinct formats for acquisition campaigns\. &gt; Partnered directly with Product to translate two internal systems \(job\-post reporting, real\-time notifications\) into customer\-facing communications, effectively acting as the messaging and comms layer between Product and end users\.

Assistant Manager at SETU School, Apr 2024 \- Oct 2025 · 1 yr 7 mos, Remote, • Led end\-to\-end B2C campaign operations, executing targeted strategies and building collaborations with major educational institutions\. • Optimized campaign processes, enhancing engagement metrics through continuous improvements and innovative marketing tactics\. • Conducted user research to identify product pain points, increasing platform adoption and customer engagement effectively\. • Spearheaded cross\-functional GTM launches, coordinating product, marketing, and sales teams to accelerate time\-to\-market\.

Senior Executive at SunShell Power, Apr 2023 \- Apr 2024 · 1 yr 1 mo, Kolkata, West Bengal, India, • Developed and executed content and digital marketing strategies for multiple client portfolios, enhancing reach and engagement\. • Applied Agile methodologies using Trello, Asana, and Slack to design product roadmaps and streamline operations\. • Managed franchise operations and led the ‘Better Tomorrow’ campaign, strengthening brand presence and social impact\. • Coordinated cross\-functional marketing initiatives, aligning internal teams to deliver consistent results across projects\.

Research and Development Executive at SunShell Power, Oct 2021 \- Mar 2023 · 1 yr 6 mos, Kolkata, West Bengal, India, • Led strategic marketing initiatives to improve brand identity, positioning, and customer engagement across key target segments\. • Created and presented high\-impact pitch decks, attracting investors and securing funding for strategic projects\. • Revamped cross\-department documentation and reporting to enhance operational transparency and accountability across multiple teams\. • Conducted market and user research, gathering insights to inform product development and marketing strategies\.

Marketing Intern at Casio India, Sep 2020 \- Dec 2020 · 4 mos

Intern at Function Junction, Jul 2020 \- Nov 2020 · 5 mos

## Education

Product Management Fellowship, Nextleap

Bachelor of Technology \- BTech, Electrical Engineering, Techno India College of Technology

[View the original profile](https://tal.club/meet/sameek-palai)

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