---
title: "Sakshi Goswami - Media Planning Manager in Noida | Tal"
description: "Meet Sakshi Goswami, Driving Digital Growth - Social Media manager | SMM Expert | Content Writing | Paid Ads Specialist | Influencer Marketing | Proficient in Analytics & Campaign Management | CTV & OTT Advertisement based in Noida."
image: "https://tal.club/meet/sakshi-138/share-image"
---

# Sakshi Goswami on Tal

## Headline

Driving Digital Growth \- Social Media manager \| SMM Expert \| Content Writing \| Paid Ads Specialist \| Influencer Marketing \| Proficient in Analytics &amp; Campaign Management \| CTV &amp; OTT Advertisement

## About

I'm a Brand Strategist, Marketing Professional, and Digital Growth Specialist with 6\+ years of experience building and scaling brands through strategic marketing, media planning, performance advertising, and creative storytelling\. My expertise spans Brand Strategy, Media Planning &amp; Buying, Direct Publisher Partnerships, Social Media Marketing, Performance Marketing, Programmatic Advertising, OTT &amp; CTV Media, and Marketing Operations\. I have worked across FMCG, Technology, Wellness, Fitness, and Consumer sectors, helping brands establish strong market positioning and drive measurable business growth\. Over the years, I have led brand launches, developed go\-to\-market strategies, managed high\-budget digital campaigns, negotiated and executed direct publisher buys, and scaled social media communities by 300%\+\. From crafting brand identities and content strategies to planning and executing integrated media campaigns across Google Ads, Meta, DV360, OTT, CTV, and premium publisher networks, I combine strategic thinking with hands\-on execution\. I thrive in fast\-paced environments where innovation, leadership, and growth come together\. Whether it's building a brand from scratch, optimizing media investments, leading cross\-functional teams, or driving full\-funnel marketing strategies, I am passionate about creating impactful marketing ecosystems that deliver measurable results\. Currently exploring opportunities in Brand Strategy, Marketing Leadership, Media Planning &amp; Buying, Digital Growth, and Marketing Operations, where I can contribute to building strong brands and accelerating business growth at scale\.

## Location

Noida

## Work experience

Media Planning Manager at iAvatarZ Digital, Jul 2025 \- Present · 1 yr 1 mo

Digital Marketing Manager at Rafiki Solutions Pvt\. Ltd\. \- The Knowledge Crafter, May 2019 \- Present · 7 yrs 3 mos, Noida, Uttar Pradesh, India

Social Media Manager at Markup Designs, Aug 2024 \- May 2025 · 10 mos, India

## Education

Diploma of Education, Digital Communication and Media/Multimedia, MICA \| The School of Ideas

Masters, Mass Communication/Media Studies, Guru Jambheshwar University

[View the original profile](https://tal.club/meet/sakshi-138)

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