---
title: "Sahil Arora - Head - Growth and Marketing in Bengaluru | Tal"
description: "Meet Sahil Arora, I help brands launch and grow | Head - Growth & Marketing at Bordera | 8+ years across Fintech, Real Estate, HealthTech & App Growth | Launch Notes every week based in Bengaluru. AI stack includes claude, gemini, and ChatGPT."
image: "https://tal.club/meet/sahil-arora-4/share-image"
---

# Sahil Arora on Tal

## Headline

I help brands launch and grow \| Head \- Growth & Marketing at Bordera \| 8\+ years across Fintech, Real Estate, HealthTech & App Growth \| Launch Notes every week

## About

I've spent 8\+ years spending marketing money\. First my clients' as a freelancer, then for some of India's fastest growing brands\. Some of it worked brilliantly\. Some of it taught me more than the wins ever did\. Here's the short version: \- Freelancing, where I learned marketing by doing it for real clients \- Technians Softech, SEO and link building \- Greedy Game, app growth with Google UAC, CPI as low as $0\.01 \- BHIVE, performance marketing, 1400%\+ ROAS and 80% fewer irrelevant leads \- Eka\.care, digital marketing for healthtech, conversions up 50% \- Mana Projects, where I now lead digital marketing for a premium real estate brand in Bangalore At Mana, I led the complete rebrand, directed the digital execution of a campaign fronted by Ranbir Kapoor, and cut CPL by 33% while improving lead quality\. Big budgets taught me one thing\. Small budgets taught me another\. The best marketing sits right between brand and performance, and that's what I write about here\. What you'll find on my page: \- Campaign Diaries: real stories from campaigns I've run, the flops included \- Launch Notes: practical frameworks on Meta ads, lead quality, positioning and launches \- Zero to Launch: what it actually takes to build a brand from nothing I studied Economics at Delhi University and did the Advanced Certificate in Digital Marketing & Communications at MICA\. I'm open to speaking at colleges, meetups, podcasts and company sessions on brand launches and performance marketing\. Say hello: sahilarora790@gmail\.com

## Location

Bengaluru

## AI stack

claude

gemini

ChatGPT

## Work experience

Head \- Growth and Marketing at Bordera, Jul 2026 \- Present · 5 mos, Bengaluru, Karnataka, India

Senior Manager Digital Marketing at Mana Projects Pvt Ltd, Jun 2025 \- Jul 2026 · 1 yr 2 mos, Bengaluru, Karnataka, India, I lead digital growth for Mana Projects, a premium real estate brand in Bangalore, and manage a cross functional team and agency partners\. \- Led the complete rebrand, bringing one consistent premium identity across every digital touchpoint \- Directed the digital execution of the Ranbir Kapoor campaign across agencies, media platforms and internal teams \- Run multi channel campaigns across Meta, YouTube, DV360 and Taboola \- Built full funnel lead generation with CRM, WhatsApp, email and chatbot nurturing \- Rebuilt website UX, landing pages and tracking for better conversion and attribution \- Set up an ORM framework with a response time under 2 hours Impact \- Cut CPL by 33% while improving lead quality \- 40M\+ reach and 166M\+ impressions, over 200% of planned reach \- 3\.6L\+ website sessions from integrated campaigns \- Top 5 Google rankings for 10 competitive keywords

Digital Marketing Manager at eka\.care, Aug 2024 \- Mar 2025 · 8 mos, Bengaluru, Karnataka, India, Built and ran multi channel digital strategy for user acquisition and engagement, and led a team of 5\. \- Designed SEO and PPC frameworks for organic and paid growth \- Owned analytics and monthly performance insights Impact \- Conversions up 50% through campaign optimisation \- Lead quality up 20%

Senior Associate \- Performance Marketing at BHIVE Workspace, Aug 2022 \- Aug 2024 · 2 yrs 1 mo, Bengaluru, Karnataka, India, Ran full funnel campaigns across Google, Meta and LinkedIn for coworking and workspace products\. \- Worked on CRM, chatbot integrations and landing page optimisation \- Wrote ad copies and designed creatives, and scaled affiliate partnerships Impact \- 1400%\+ ROAS \- Irrelevant leads down 80%, MQL quality up 3\.5x

Freelance Digital Marketer at Freelance, Jul 2022 \- Aug 2022 · 2 mos, Bengaluru, Karnataka, India

## Education

Bachelor of Arts \- BA, Economics, Delhi University

[View the original profile](https://tal.club/meet/sahil-arora-4)

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