Senior Key Account Manager for - GM Category II Buying & Merchandising @ApnaMart II


Bengaluru, Karnataka, India

Bengaluru, Karnataka, India

Bengaluru, Karnataka, India

Bangalore Urban, Karnataka, India

Bengaluru, Karnataka, India


Post Graduate Diploma in Management, Marketing and Finance
INDUS BUSINESS ACADEMY - IBA, BANGALORE

PGDM, Operations Management and Supervision
INDUS BUSINESS ACADEMY - IBA, BANGALORE
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Results-driven Senior Key Account Manager in the General Merchandising Category at Apna Mart, specializing in strategic account management, vendor negotiations, and category growth. Experienced in end-to-end process optimization, ensuring seamless operations and maximizing profitability. Skilled in performance analysis, strategic buying, and merchandising, leveraging data-driven insights to drive sales and enhance customer experience. Adept at building strong vendor relationships, managing key accounts, and executing cost-effective procurement strategies. Passionate about scaling operations and driving category excellence in the e-commerce and retail space. 🚀
Bengaluru
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Senior Key Account Manager at Apna Mart, Sep 2024 - Nov 2025 · 1 yr 3 mos, Bengaluru, Karnataka, India, Senior KAM I BUYING & MERCHANDISING I General Merchandise | Q-Commerce & Offline Retail > Driving exponential growth for the General Merchandise (GM) category at Apna Mart, across both online (Q-commerce) and offline retail formats. I lead the end-to-end lifecycle of the category, blending data-driven planning with agile execution across multiple retail channels. Key Responsibilities & Achievements: >Category Ownership: Full P\&L ownership of GM across quick commerce and offline retail > Buying & Merchandising: Strategic vendor negotiations, cost optimization, assortment curation, and lifecycle planning >Sales & Inventory Planning: SKU-level forecasting, sell-through tracking, and minimizing deadstock >Cataloging & NPI Management: Fast-track onboarding of new products and brands across GM, Electronics, Beauty, Frozen & Fashion >Warehouse & Dark Store Operations: Zone-wise inventory allocation, demand-driven fulfillment, and shrinkage control >Vendor & Relationship Management: Building win-win partnerships across national and regional vendors > Visibility & Campaign Management: Optimizing banner placements, platform visibility, and driving digital performance marketing tie-ins > Category Expansion: Successfully built new verticals from scratch like Electronics,Frozen, and Fashion & Beauty >Offline Retail Support: Seamless coordination between offline sales, store planogramming, and inventory movement > Tools & Capabilities: * Strong command over Excel, Google Sheets, and internal planning dashboards * Data-driven decision-making: Funnel analytics, GMV, fill rate, ROIs, and lift analysis * Agile with new product launches, end-caps, combo bundling, and cross-category planning Looking to grow further by: * Scaling high-growth categories across omnichannel platforms * Integrating AI-driven demand planning and personalization engines * Building smarter, data-backed supply chains and auto-replenishment workflows
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Post Graduate Diploma in Management, Marketing and Finance, INDUS BUSINESS ACADEMY - IBA, BANGALORE
PGDM, Operations Management and Supervision, INDUS BUSINESS ACADEMY - IBA, BANGALORE