Headline

Generative AI Video Creator & Creative Strategist | Fashion & E-commerce | Performance Ads, Product Storytelling & Cinematic Brand Content | 6+ Years

About

Design, for me, is more than visuals it's how brands communicate, connect, and stay memorable. Over the past 6+ years, I've worked across startups, agencies, and corporate environments, designing everything from brand identities and digital campaigns to social media, eCommerce creatives, packaging, performance marketing assets, and print. I enjoy solving creative problems where strategy meets design—turning ideas into visuals that not only look good but also serve a purpose. Currently, I'm a Graphic Designer at Nobero (TMRW House of Brands, Aditya Birla Fashion and Retail Ltd.), where I'm contributing to building engaging brand experiences through thoughtful design. What I work with: • Brand Identity • Campaign Design • Social Media Creatives • Performance Marketing • eCommerce Design • Packaging • Print & Digital Design • UI Visual Assets • AI-assisted Creative Workflows Always learning. Always creating. 📩 Open to connecting with fellow creatives, marketers, and brand builders.

Location

India

AI stack

claude

elevenlabs

meta

openai

Adobe Firefly

Figma Make

Work experience

Ai content Producer at Nobero, Jul 2026 - Present · 3 mo, Hyderabad, ✅ Generative AI Prompt Engineer: Advanced image/video prompts, visual consistency, model control and production optimization. ✅ AI Product Films: Joggers, cargos, chinos, polos, shirts, hoodies, shackets, co-ords and travel bags. [Handled all Categories AI Videos] ✅ AI Fashion Photography: Lifestyle campaigns, model generation, studio shoots, product close-ups and garment accuracy. ✅ Advertising Creatives: UGC, performance ads, product demonstrations, brand films, scripts and voiceovers. ✅ AI Filmmaking: Seedance, Kling, cinematic storytelling, hypermotion editing and visual consistency. ✅ Creative Automation: Asana task management, Google Drive pipelines, automated asset organization and tracking workflows. ✅ Performance Systems: Nobero performance dashboard, designer-level reporting, spend, revenue and ROAS visibility.

Senior Graphic Designer at Mookaa, Mar 2024 - Apr 2026 · 2 yrs 2 mos, On-site, As the Founding Designer & Senior Graphic Designer at Mookaa, I play a pivotal role in shaping the brand’s creative direction, visual identity, and product aesthetics. From concept to execution, I lead the design strategy, ensuring a seamless fusion of innovation, functionality, and market appeal. Key Responsibilities: ✅ Brand Identity & Direction—Defined and developed Mookaa’s brand identity, ensuring consistency across all touchpoints. ✅ Product & Graphic Design—Designed high-impact graphics and apparel that resonate with Gen Z and align with fast-fashion trends. ✅ Creative Strategy—Led end-to-end design processes, from ideation and prototyping to final execution, ensuring alignment with brand vision. ✅ Marketing Collateral—Designed digital and print assets, including social media creatives, packaging, lookbooks, and promotional materials. ✅ Trend Research & Innovation—Continuously analyzed market trends to introduce fresh, compelling designs that drive brand engagement. ✅ Collaboration & Leadership—Worked closely with cross-functional teams, including marketing, sourcing, and product development, to bring creative concepts to life. 🔹 Passionate about blending design, culture, and innovation, I strive to push boundaries and craft compelling visual experiences that make an impact. #GraphicDesign #CreativeDirection #FashionDesign #BrandIdentity #FastFashion #GenZMarketing #Mookaa

Graphic Designer at RRD GO Creative, Apr 2023 - Mar 2024 · 1 yr, On-site

Junior Graphic Designer at Spinta Digital, Oct 2022 - Mar 2023 · 6 mos, On-site

Freelance Designer at Uplift Innovations, Jul 2022 - Mar 2026 · 3 yrs 9 mos, Remote

Graphic Designer & 3D Artist at Team works Events & Prints Pvt.Ltd., Mar 2021 - Jul 2022 · 1 yr 5 mos, On-site

Education

C-TECH-HIGHER DIPLOMA IN 3D & VISUAL EFFECTS, 3D & Visual Effects, Image creative education

Public links

be.net: https://be.net/syedashwal