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Sowmya S

Junior Campaign Analyst Intern at Kritter | Programmatic Advertising | Campaign & Marketing Analytics

India

1+ year of work experience

Kritter Software Technology
Aug 20263 mosPresent

Bengaluru, Karnataka, India

Jun 20252 mosJul 2025

Kolkata, West Bengal, India

Performed data preprocessing, statistical analysis, and predictive modeling in R on ~700 healthcare records. Developed multivariable logistic regression models, evaluated performance using ROC/AUC analysis, and conducted demographic subgroup analysis to assess predictive variation across cohorts.
Trisala Instruments LLP
May 20251 yr 3 mosJul 2026

Kolkata, West Bengal, India

Managed and optimized 500+ product listings, ensuring accurate product information, images, and SEO-friendly content to improve catalogue quality and online visibility. Monitored competitor pricing on the GeM Portal and optimized pricing for 500+ products to maintain competitive bids for government procurement. Created and managed 50+ Google Business Profile and LinkedIn posts, supporting brand visibility and digital marketing initiatives. Tracked and analyzed 700+ Indian Railways S&T and Electrical tenders, extracting procurement intelligence to support business development and bidding decisions. Collaborated across business operations, product management, and marketing to improve data accuracy and operational efficiency.

Sowmya’s AI Stack

claude
claude
gemini
gemini
openai
openai
ChatGPT
ChatGPT

Education

Amity University Kolkata

Master's Degree, Statistics

Amity University Kolkata

20242 yrs2026
Amity University Kolkata

Bachelor of Science, Statistics

Amity University Kolkata

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Headline

Junior Campaign Analyst Intern at Kritter | Programmatic Advertising | Campaign & Marketing Analytics

About

Currently working as a Junior Campaign Analyst Intern at Kritter Software Technology, gaining hands-on experience in programmatic advertising, campaign reporting, performance metrics, and ad-tech platforms. Previously worked in business and data analytics, with experience in sales analysis, inventory analysis, statistical analysis, and predictive modeling. Skills: Programmatic Advertising, Marketing Analytics, Business Analytics, Excel, R, Statistical Analysis, Predictive Modeling, Data Visualization.

Location

India

AI stack

claude

gemini

openai

ChatGPT

Work experience

Junior Campaign Analyst Intern at Kritter Software Technology, Aug 2026 - Present · 3 mos, Bengaluru, Karnataka, India

Statistical Analysis Intern at Clinical Nutrition and Wellness Solutions, Jun 2025 - Jul 2025 · 2 mos, Kolkata, West Bengal, India, Performed data preprocessing, statistical analysis, and predictive modeling in R on ~700 healthcare records. Developed multivariable logistic regression models, evaluated performance using ROC/AUC analysis, and conducted demographic subgroup analysis to assess predictive variation across cohorts.

Marketing and Business Analyst at Trisala Instruments LLP, May 2025 - Jul 2026 · 1 yr 3 mos, Kolkata, West Bengal, India, Managed and optimized 500+ product listings, ensuring accurate product information, images, and SEO-friendly content to improve catalogue quality and online visibility. Monitored competitor pricing on the GeM Portal and optimized pricing for 500+ products to maintain competitive bids for government procurement. Created and managed 50+ Google Business Profile and LinkedIn posts, supporting brand visibility and digital marketing initiatives. Tracked and analyzed 700+ Indian Railways S&T and Electrical tenders, extracting procurement intelligence to support business development and bidding decisions. Collaborated across business operations, product management, and marketing to improve data accuracy and operational efficiency.

Education

Master's Degree, Statistics, Amity University Kolkata

Bachelor of Science, Statistics, Amity University Kolkata

Sowmya S - Junior Campaign Analyst Intern in India | Tal