Rupesh Tripathi profile photo 1 on Tal

Rupesh Tripathi

Experience Designer & Brand Storyteller

Mumbai

8+ years of work experience

Designit
Jun 20251 yr 5 mosPresent

Bengaluru, Karnataka, India

École Intuit Lab
Jul 20241 yr 1 moJul 2025

Bengaluru, Karnataka, India

Great Learning
Oct 20213 yrs 4 mosJan 2025

Bengaluru, Karnataka, India

- Led a major redesign, aligning cross-functional teams for successful project delivery. - Directed user research across projects, recruiting diverse users to inform design decisions. - Created three design systems tailored for SaaS, internal tools, and commercial websites. - Worked with the Design Director to uphold quality standards, mentoring the team on best practices.
Pepper
Aug 20201 yr 2 mosSep 2021

Mumbai, Maharashtra, India

- Served as the sole designer on a high-impact project, leading the development of the application’s initial version in React using Ant Design. - Launched multiple design-led initiatives to establish a comprehensive design system and contributed content marketing strategies driven by design. - Conducted post-launch research to identify enhancement opportunities, using participant-led design practices and user interviews to optimize designs and refine requirements.
Master-O
Mar 20182 yrs 6 mosAug 2020

Mumbai, Maharashtra, India

- Established a cohesive design language across all Master-O platform offerings. - Designed visually engaging UIs for games, learning content, SaaS products, and the commercial website. - Developed official communication strategies and content for marketing and advertising.

Rupesh’s AI Stack

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Education

Srishti Manipal Institute of Art, Design and Technology

Post Graduate Diploma, Advertising, Branding and User Experience Design

Srishti Manipal Institute of Art, Design and Technology

20131 yr2014
Indira Gandhi National Open University

Bachelor's degree, Computer Graphics

Indira Gandhi National Open University

20093 yrs2012

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Headline

Experience Designer & Brand Storyteller

About

Lead User Experience Designer with 10+ years of proven expertise in transforming products and services into exceptional user experiences. Specialized in Design Systems, UX Writing, UX Strategy, and User Research, I architect intuitive systems, craft compelling narratives, and drive product vision from concept to execution — empowering products to reach their highest potential since 2010.

Location

Mumbai

AI stack

antigravity

claude code

claude

cursor

mcp

midjourney

Work experience

User Experience Lead at Designit, Jun 2025 - Present · 1 yr 5 mos, Bengaluru, Karnataka, India

Visiting Faculty at École Intuit Lab, Jul 2024 - Jul 2025 · 1 yr 1 mo, Bengaluru, Karnataka, India

User Experience Lead at Great Learning, Oct 2021 - Jan 2025 · 3 yrs 4 mos, Bengaluru, Karnataka, India, - Led a major redesign, aligning cross-functional teams for successful project delivery. - Directed user research across projects, recruiting diverse users to inform design decisions. - Created three design systems tailored for SaaS, internal tools, and commercial websites. - Worked with the Design Director to uphold quality standards, mentoring the team on best practices.

Product Designer at Pepper, Aug 2020 - Sep 2021 · 1 yr 2 mos, Mumbai, Maharashtra, India, - Served as the sole designer on a high-impact project, leading the development of the application’s initial version in React using Ant Design. - Launched multiple design-led initiatives to establish a comprehensive design system and contributed content marketing strategies driven by design. - Conducted post-launch research to identify enhancement opportunities, using participant-led design practices and user interviews to optimize designs and refine requirements.

Lead UX Designer at Master-O, Mar 2018 - Aug 2020 · 2 yrs 6 mos, Mumbai, Maharashtra, India, - Established a cohesive design language across all Master-O platform offerings. - Designed visually engaging UIs for games, learning content, SaaS products, and the commercial website. - Developed official communication strategies and content for marketing and advertising.

Education

Post Graduate Diploma, Advertising, Branding and User Experience Design, Srishti Manipal Institute of Art, Design and Technology

Bachelor's degree, Computer Graphics, Indira Gandhi National Open University

Rupesh Tripathi - User Experience Lead in Mumbai | Tal