About
I’m a Digital Marketer specialising in social media, video content, and performance marketing, focused on building strategies that don’t just look good but drive real business results. Over the past 4+ years, I’ve worked across content strategy, paid media, and campaign optimisation, helping brands grow through a mix of organic and paid efforts. My experience spans platforms like Meta, TikTok, Snapchat, X, Pinterest, YouTube, and LinkedIn, where I’ve managed everything from content planning and execution to performance-driven ad campaigns. I’ve worked with a range of brands, including e-commerce, healthcare, lifestyle, and international organisations, where the focus has always been the same: turning content into measurable growth. From increasing engagement and reach to generating leads and conversions, I approach social media with a performance-first mindset. My strength lies in combining creative thinking with data-backed decisions, understanding what works, scaling it, and continuously optimising for better results. Key areas I work in: • Social Media Strategy & Management • Video Content & Short-Form Strategy • Paid Ads (Meta, TikTok, Snapchat, Pinterest and X) • Performance Marketing & Optimization • Content that drives engagement and conversions I’m passionate about collaborating with growth-focused teams and contributing to digital strategies that create measurable impact.
Work experience
Social Media Marketing Analyst at Hiteshi Infotech Pvt. Ltd., Sep 2025 - Present · 10 mos, Indore, Madhya Pradesh, India
Social Ads Executive at EvenDigit, Jun 2022 - Sep 2025 · 3 yrs 4 mos, Indore
DM Intern at EvenDigit, Dec 2021 - Jun 2022 · 7 mos, Indore
