---
title: "Rohan Vishwakarma - Founder in Mumbai | Tal"
description: "Meet Rohan Vishwakarma, Personal Branding Strategist for Startup Founders | Turning Expertise Into Attention, Trust & Inbound Leads based in Mumbai. AI stack includes aistudio, claude code, and cursor. Explore public work links including docs.google.com."
image: "https://tal.club/meet/rohan-vishwakarma-1/share-image"
---

# Rohan Vishwakarma on Tal

## Headline

Personal Branding Strategist for Startup Founders \| Turning Expertise Into Attention, Trust & Inbound Leads

## About

Content Strategist & Copywriter helping brands and founders turn ideas into content that drives engagement, builds authority, and supports growth\. Experienced across content strategy, ghostwriting, SEO, newsletters, and social media with a focus on tech, AI, SaaS, Web3, and finance\. Passionate about creating clear, high\-impact content and using AI\-powered workflows to scale quality without losing authenticity\.

## Location

Mumbai

## AI stack

aistudio

claude code

cursor

notion

ChatGPT

Granola

## Work experience

Founder at Dexus, Aug 2023 \- Present · 3 yrs 2 mos, Mumbai, Strategic content for Web3, SaaS & AI founders\.

Content Strategist at Devdock AI, Aug 2025 \- Mar 2026 · 8 mos, San Francisco, CA, Worked closely with the founding team at Devdock AI to shape founder\-led narratives, content strategy, and thought leadership across Web3 and AI\. Key responsibilities: \- Ghostwrote founder\-led posts and long\-form articles focused on AI, creator economy, automation, and system\-driven income models \- Translated internal vision and manifesto\-level thinking into clear, public\-facing content \- Developed content frameworks for positioning AI products as long\-term systems rather than short\-term tools \- Crafted opinionated, insight\-driven posts to build authority and attract aligned creators and builders \- Supported launch\-phase messaging and campaign narratives for AI and creator\-focused products

X ghostwriter at HeyElsa AI, Feb 2025 \- Jan 2026 · 1 yr, Mumbai, \- Worked directly with the founder to build and position his personal brand on X and LinkedIn within the AI × DeFi space\. \- Developed founder\-led content focused on AI agents, DeFi usability, security, and long\-term industry narratives\. \- Researched emerging trends in AI, on\-chain infra, creator economy, and Web3 to inform insight\-driven posts and long\-form articles\. \- Wrote and edited high\-engagement posts, threads, and deep\-dive articles to drive organic reach and conversation on X\. \- Managed delegated posting on the founder’s X account, including real\-time engagement with users and community members\. \- Led community interaction by responding to authentic user feedback, encouraging discussion, and gathering product insights\. \- Collaborated with internal team members to align content with ongoing campaigns and product direction\. \- Focused on organic growth, thought leadership, and trust\-building rather than paid or hype\-driven promotion\.

Content Strategist at Kaupr, Jan 2025 \- Mar 2026 · 1 yr 3 mos, Oslo, Norway, I work closely with Kaupr’s founder and editorial team on shaping, producing, and distributing high\-signal content across digital finance, crypto, payments, regulation, and market infrastructure, with a strong Nordic and European focus\. My responsibilities include: \- Developing editorial structure and narrative framing for Future of Finance Premium and Future of Finance Digest \- Curating, synthesizing, and prioritizing high\-signal stories from Kaupr Today, Kaupr\.io, events, and live broadcasts \- Translating complex topics \(regulation, tokenization, stablecoins, institutional adoption\) into clear, investor\-relevant insights \- Structuring newsletters to align with funnel strategy \(Today → Digest → Premium → Kaupr TV\) \- Editing and refining long\-form and short\-form content to maintain a journalistic, non\-promotional tone \- Supporting Kaupr TV launches and post\-event editorial coverage \- Coordinating publication and distribution across LinkedIn and newsletter platforms \- Working iteratively with feedback, analytics, and audience response to improve clarity, engagement, and open rates

Content Strategist at PixelPai, Jan 2025 \- Oct 2025 · 10 mos, Copenhagen, \- Led the development of PixelPai’s LinkedIn content strategy, shaping how the company communicates its vision as a predictive compliance infrastructure for the onchain digital economy\. \- Translated complex regulatory, technical, and investor narratives \(MiCA, AML, sanctions, fraud prevention, compliance infrastructure\) into high\-quality, insight\-driven thought leadership content\. \- Worked closely with the CEO to refine PixelPai’s positioning — reframing compliance from a regulatory burden into a growth\-enabling infrastructure solving a multi\-trillion\-dollar systemic inefficiency\. \- Designed and executed a structured content calendar focused on authority building, education, and market leadership rather than promotional posting\. \- Crafted long\-form, research\-backed posts on topics such as wash trading, fraud prevention, sanctions risk, compliance costs, developer tooling, and consumer protection — ensuring accuracy, realism, and regulator\-grade credibility\. \- Iterated content based on executive feedback to raise the quality bar, reduce generic or AI\-sounding language, and ensure each post clearly achieved a strategic objective\. \- Supported the launch narrative for PixelPai’s Legal Expert / Counsel Partner Network, helping articulate the value proposition for global legal experts, compliance specialists, and institutional partners\. \- Ensured all content aligned with PixelPai’s broader investor narrative, roadmap, and long\-term vision of building a global, predictive compliance layer for Web3, DeFi, gaming, and digital assets\.

Social Media Manager at BDN Content, Mar 2024 \- Jun 2025 · 1 y 3 mo, Remote

Content Writer at Swipelabs, Sep 2023 \- Apr 2024 · 7 mo, Remote

Meme creator at CoreDAO, Mar 2023 \- Jul 2024 · 1 y 4 mo, Remote

## Education

Prompt Engineering, Vanderbilt University

Master of Business Administration, Business analytics, SVKM's Narsee Monjee Institute of Management Studies \(NMIMS\)

## Public links

- docs\.google\.com: https://docs\.google\.com/document/d/14xQzE0DBwSp18IFXyETIz3YVXYrbVxiSbjBkt3AaD7U/edit?usp=sharing

[View the original profile](https://tal.club/meet/rohan-vishwakarma-1)

```json
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Person",
      "@id": "https://tal.club/meet/rohan-vishwakarma-1#person",
      "name": "Rohan Vishwakarma",
      "url": "https://tal.club/meet/rohan-vishwakarma-1",
      "image": "https://tal.club/meet/rohan-vishwakarma-1/profile-photo.jpg",
      "description": "Meet Rohan Vishwakarma, Personal Branding Strategist for Startup Founders | Turning Expertise Into Attention, Trust & Inbound Leads based in Mumbai. AI stack includes aistudio, claude code, and cursor. Explore public work links including docs.google.com.",
      "jobTitle": "Founder",
      "worksFor": {
        "@type": "Organization",
        "name": "Dexus"
      },
      "hasOccupation": {
        "@type": "Occupation",
        "name": "Founder"
      },
      "homeLocation": {
        "@type": "Place",
        "name": "Mumbai"
      },
      "alumniOf": [
        {
          "@type": "EducationalOrganization",
          "name": "Vanderbilt University"
        },
        {
          "@type": "EducationalOrganization",
          "name": "SVKM's Narsee Monjee Institute of Management Studies (NMIMS)"
        }
      ],
      "knowsAbout": [
        "aistudio",
        "claude code",
        "cursor",
        "notion",
        "ChatGPT",
        "Granola"
      ],
      "sameAs": [
        "https://docs.google.com/document/d/14xQzE0DBwSp18IFXyETIz3YVXYrbVxiSbjBkt3AaD7U/edit?usp=sharing"
      ],
      "mainEntityOfPage": {
        "@id": "https://tal.club/meet/rohan-vishwakarma-1#webpage"
      }
    },
    {
      "@type": "ProfilePage",
      "@id": "https://tal.club/meet/rohan-vishwakarma-1#webpage",
      "url": "https://tal.club/meet/rohan-vishwakarma-1",
      "name": "Rohan Vishwakarma on Tal",
      "description": "Meet Rohan Vishwakarma, Personal Branding Strategist for Startup Founders | Turning Expertise Into Attention, Trust & Inbound Leads based in Mumbai. AI stack includes aistudio, claude code, and cursor. Explore public work links including docs.google.com.",
      "dateModified": "2026-09-18T17:24:10.772Z",
      "isPartOf": {
        "@id": "https://tal.club/#website"
      },
      "mainEntity": {
        "@id": "https://tal.club/meet/rohan-vishwakarma-1#person"
      },
      "primaryImageOfPage": {
        "@type": "ImageObject",
        "url": "https://tal.club/meet/rohan-vishwakarma-1/profile-photo.jpg",
        "contentUrl": "https://tal.club/meet/rohan-vishwakarma-1/profile-photo.jpg",
        "caption": "Rohan Vishwakarma profile photo on Tal"
      },
      "inLanguage": "en-IN"
    }
  ]
}
```