Rogheth B profile photo 1 on Tal

Rogheth B

Growth Marketer | GTM | Performance marketing (Meta) | Affiliate & Brand Partnership

Greater Bengaluru Area

2+ years of work experience

BrightCHAMPS
Jul 20251 yr 3 mosPresent

Bengaluru, Karnataka, India

Redesigned the Teacher Referral Program, driving a 41% increase in demo bookings (225→318) and 2.08× revenue growth (₹17.8L→₹37.1L) in the pilot month. Executed international academic partnerships with Ivy League universities like HANDS (Northwestern consortium including MIT, Carnegie Mellon & Texas A&M) and AICRA, expanding brand presence across US, UK, and India markets. Scaled the Awin affiliate ecosystem, onboarding 500+ publishers and strengthening performance-based acquisition channels. Established brand collaborations with global brands, enabling cross-market co-marketing initiatives. Executed community-led lead generation campaigns through webinars and education communities, increasing inbound interest. Managed and scaled ORM campaigns across Meta, Google, and LinkedIn, resolving customer queries and increasing lead count and conversions.
BrightCHAMPS
Apr 20253 mosJun 2025

Bengaluru, Karnataka, India

GrowQuest
Nov 20244 mosFeb 2025

Bengaluru, Karnataka, India

- Managed and executed Campaigns in Email & LinkedIn for three brands, driving 25% business growth through ABM campaigns. - Created Quality content and outreach strategies, outperforming industry benchmarks by 30%. - Led multi-channel campaigns, boosting a retail brand’s revenue by 15%. - Implemented initial SEO for an AI-integrated AP solution brand, increasing impressions by 90%. - Improving brand messaging and storytelling, driving 45% higher engagement and 30% more conversions.
VictoFire
Feb 20248 mosSep 2024

Bengaluru, Karnataka, India

Brainstormed in product design and functionality, Planned and executed a comprehensive brand strategy to launch a new home automation product, Implemented lead generation strategies, resulting in a 30% growth in qualified leads system over six months. Designed a compelling product brochure highlighting features and value propositions, Collaborated with cross-functional teams to ensure brand consistency and effective market positioning.
VictoFire
Oct 20235 mosFeb 2024

Bengaluru, Karnataka, India

Rogheth’s AI Stack

claude
claude
meta
meta
n8n
n8n
notebooklm
notebooklm
openai
openai
Wispr Flow
Wispr Flow

Education

ADARSH INSTITUTE OF MANAGEMENT AND INFORMATION TECHNOLOGY

Master of Business Administration - MBA, Finance&Marketing

ADARSH INSTITUTE OF MANAGEMENT AND INFORMATION TECHNOLOGY

20232 yrs2025
Dr.SNS Rajalakshmi College of Arts and Science

Bachelor of Commerce - BCom, Professional accounting

Dr.SNS Rajalakshmi College of Arts and Science

20193 yrs2022

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Rogheth B on Tal

Headline

Growth Marketer | GTM | Performance marketing (Meta) | Affiliate & Brand Partnership

About

MBA student and B Com graduate with a passion for business and finance. Published a paper on "Prime Management Qualities in Education," emphasizing my commitment to positive change in education. Active in sports, social events, and community service through NSS and FOB. During my internship at VictorFire, I served as a Management Trainee, specializing in lead generation. Additionally, I played a pivotal role in designing templates for the company brochure, showcasing my creativity and attention to detail. Currently, I'm engaged with Investors Lead, where I am crafting an elevator pitch to raise funds for the company. As an event organizer during undergrad, I successfully planned and executed various college functions, demonstrating proficiency in Word and Excel. With an entrepreneurial spirit, I am currently working on a startup idea to contribute to dynamic environments. Experiences in the Rotaract Club instilled a deep sense of social responsibility. Eager to explore opportunities and partner with organizations valuing innovation, growth, and excellence. Open to connections and discussions for potential collaborations. Let's embark on this exciting journey together

Location

Greater Bengaluru Area

AI stack

claude

meta

n8n

notebooklm

openai

Wispr Flow

Work experience

Associate - Growth at BrightCHAMPS, Jul 2025 - Present · 1 yr 3 mos, Bengaluru, Karnataka, India, Redesigned the Teacher Referral Program, driving a 41% increase in demo bookings (225→318) and 2.08× revenue growth (₹17.8L→₹37.1L) in the pilot month. Executed international academic partnerships with Ivy League universities like HANDS (Northwestern consortium including MIT, Carnegie Mellon & Texas A&M) and AICRA, expanding brand presence across US, UK, and India markets. Scaled the Awin affiliate ecosystem, onboarding 500+ publishers and strengthening performance-based acquisition channels. Established brand collaborations with global brands, enabling cross-market co-marketing initiatives. Executed community-led lead generation campaigns through webinars and education communities, increasing inbound interest. Managed and scaled ORM campaigns across Meta, Google, and LinkedIn, resolving customer queries and increasing lead count and conversions.

Growth at BrightCHAMPS, Apr 2025 - Jun 2025 · 3 mos, Bengaluru, Karnataka, India

Growth Associate at GrowQuest, Nov 2024 - Feb 2025 · 4 mos, Bengaluru, Karnataka, India, - Managed and executed Campaigns in Email & LinkedIn for three brands, driving 25% business growth through ABM campaigns. - Created Quality content and outreach strategies, outperforming industry benchmarks by 30%. - Led multi-channel campaigns, boosting a retail brand’s revenue by 15%. - Implemented initial SEO for an AI-integrated AP solution brand, increasing impressions by 90%. - Improving brand messaging and storytelling, driving 45% higher engagement and 30% more conversions.

Branding & marketing at VictoFire, Feb 2024 - Sep 2024 · 8 mos, Bengaluru, Karnataka, India, Brainstormed in product design and functionality, Planned and executed a comprehensive brand strategy to launch a new home automation product, Implemented lead generation strategies, resulting in a 30% growth in qualified leads system over six months. Designed a compelling product brochure highlighting features and value propositions, Collaborated with cross-functional teams to ensure brand consistency and effective market positioning.

Management Trainee at VictoFire, Oct 2023 - Feb 2024 · 5 mos, Bengaluru, Karnataka, India

Education

Master of Business Administration - MBA, Finance&Marketing, ADARSH INSTITUTE OF MANAGEMENT AND INFORMATION TECHNOLOGY

Bachelor of Commerce - BCom, Professional accounting, Dr.SNS Rajalakshmi College of Arts and Science

Rogheth B - Associate - Growth in Greater Bengaluru Area | Tal