---
title: "Rituparna Chatterjee - Creative Strategy Manager - Social Media in Mumbai | Tal"
description: "Meet Rituparna Chatterjee, Building brand narratives that convert | Comms Strategist across FMCG, Tech, Finance & Healthcare based in Mumbai. AI stack includes antigravity, opencode, and claudecode."
image: "https://tal.club/meet/rituparna-chatterjee/share-image"
---

# Rituparna Chatterjee on Tal

## Headline

Building brand narratives that convert \| Comms Strategist across FMCG, Tech, Finance & Healthcare

## About

Across 8 years spanning journalism and marketing, the last 5 in PR and social strategy, I've taken ideas from concept to launch for both B2B and B2C brands, across India and the UK\. My work sits where strategy meets execution: planning integrated marketing campaigns, building brand narratives and shaping content and collateral across digital and traditional channels\. I've worked on social\-first creative strategy, run PR and earned\-media programs, and built brand presence through event\-led and always\-on initiatives\. Sectors I've worked across: beauty & personal care, F&B, hospitality & tourism, luxury real estate, SaaS, and insurance\.

## Location

Mumbai

## AI stack

antigravity

opencode

claudecode

## Work experience

Creative Strategy Manager \- Social Media at Interactive Avenues, Jul 2024 \- Dec 2025 · 1 yr 6 mos, Mumbai, Sectors: beauty and personal care, insurance, stationary

Digital Strategist at Passion Digital, Oct 2022 \- Feb 2024 · 1 yr 5 mos, London, England, United Kingdom, Sectors: luxury real\-estate, SAAS, PropTech

Personal goal pursuit at Career Break, Dec 2018 \- Aug 2021 · 2 yrs 9 mos, San Jose, California, Relocation to the US on an H4 visa\. During my break, I \- • Volunteered remotely for 6 months as a Brand Strategy Consultant for ScotsHunt, a Glasgow\-based education consultancy\. • Volunteered remotely for 3 months as a Social Media Marketing Consultant for Blueneck Consultants, a Mumbai\-based career consulting firm\. • Secured admission to the MSc Digital Marketing Management programme at the University of Strathclyde, Scotland for the academic year 2021\-2022\.

Senior Public Relations Executive at Adfactors PR, Jan 2018 \- Nov 2018 · 11 mos, Mumbai, Maharashtra, India, Sectors: hospitality, tourism and F&B

Account Executive at MSLGROUP India, Aug 2016 \- Sep 2017 · 1 yr 2 mos, Mumbai, Maharashtra, India, Sectors: beauty and personal care, F&B

## Education

Master of Science \- MS, Digital Marketing Management, University of Strathclyde

Postgraduate Diploma, Journalism and Mass Communication, Xavier Institute of Communications

[View the original profile](https://tal.club/meet/rituparna-chatterjee)

```json
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Person",
      "@id": "https://tal.club/meet/rituparna-chatterjee#person",
      "name": "Rituparna Chatterjee",
      "url": "https://tal.club/meet/rituparna-chatterjee",
      "description": "Meet Rituparna Chatterjee, Building brand narratives that convert | Comms Strategist across FMCG, Tech, Finance & Healthcare based in Mumbai. AI stack includes antigravity, opencode, and claudecode.",
      "jobTitle": "Creative Strategy Manager - Social Media",
      "worksFor": {
        "@type": "Organization",
        "name": "Interactive Avenues"
      },
      "hasOccupation": {
        "@type": "Occupation",
        "name": "Creative Strategy Manager - Social Media"
      },
      "homeLocation": {
        "@type": "Place",
        "name": "Mumbai"
      },
      "alumniOf": [
        {
          "@type": "EducationalOrganization",
          "name": "University of Strathclyde"
        },
        {
          "@type": "EducationalOrganization",
          "name": "Xavier Institute of Communications"
        }
      ],
      "knowsAbout": [
        "antigravity",
        "opencode",
        "claudecode"
      ],
      "mainEntityOfPage": {
        "@id": "https://tal.club/meet/rituparna-chatterjee#webpage"
      }
    },
    {
      "@type": "ProfilePage",
      "@id": "https://tal.club/meet/rituparna-chatterjee#webpage",
      "url": "https://tal.club/meet/rituparna-chatterjee",
      "name": "Rituparna Chatterjee on Tal",
      "description": "Meet Rituparna Chatterjee, Building brand narratives that convert | Comms Strategist across FMCG, Tech, Finance & Healthcare based in Mumbai. AI stack includes antigravity, opencode, and claudecode.",
      "dateModified": "2026-08-02T07:26:32.465Z",
      "isPartOf": {
        "@id": "https://tal.club/#website"
      },
      "mainEntity": {
        "@id": "https://tal.club/meet/rituparna-chatterjee#person"
      },
      "inLanguage": "en-IN"
    }
  ]
}
```