Headline

Empowering career/business to Grow with Digital Marketing-AI I(MBA-Marketing/Human Resource) Let’s Connect !

About

"Passionate and results-oriented digital marketing professional with over a decade of experience in devising and executing successful campaigns across various industries. With a strong foundation in talent acquisition and HR management, I seamlessly transitioned into the dynamic world of digital marketing, where I've thrived in driving brand visibility, customer engagement, and revenue growth. Throughout my career journey, I've honed my skills in strategic planning, content creation, social media management, SEO optimization, and data analysis. Leveraging my in-depth understanding of market trends and consumer behavior, I've consistently delivered innovative and impactful solutions that exceed client expectations and drive measurable results. As a proactive and adaptable leader, I excel in fast-paced environments, collaborating cross-functionally to achieve business objectives and stay ahead of industry shifts. With a proven track record of success and a passion for continuous learning, I am dedicated to staying at the forefront of digital innovation and making meaningful contributions to the success of any organization I work with. Let's connect and explore opportunities to collaborate and drive digital excellence together!" Let's get connected for more business opportunities...

Location

Bengaluru

AI stack

gemini

notion

openai

perplexity

Work experience

Digital Consultant at TECHSOFT SOLUTIONS PRIVATE LIMITED, Apr 2022 - Present · 4 yrs 1 mo, Bengaluru, Karnataka, India, • Lead digital marketing initiatives and provide strategic guidance to clients for improving online presence and achieving marketing objectives. • Develop and execute comprehensive digital marketing campaigns across various channels, including social media, SEO, email marketing, and content marketing. • Analyze campaign performance metrics and implement optimizations to enhance ROI and drive conversions. • Collaborate with cross-functional teams to develop innovative marketing strategies and deliver exceptional results for clients.

Performance Marketer at TRUEFY TECHNOLOGIES PRIVATE LIMITED, Nov 2018 - Mar 2022 · 3 yrs 5 mos, Bengaluru, Karnataka, India, ▪ Reached 5cr+ Audiences with Brand Awareness campaigns Implemented social media advertising campaigns to reach target audiences and drive website traffic and lead generation. ▪ Achieved 12k+ Leads with Lead Generation campaigns, with 1000+ App Installations via Google & Meta Platforms for 5+ Brands spending close to Rs.1cr+ in past year. ▪ Stay updated on industry trends and best practices to continuously optimize PPC/social media strategies and tactics.

Google Ads Analyst at TRUEFY TECHNOLOGIES PRIVATE LIMITED, Mar 2018 - Oct 2018 · 8 mos, Bengaluru, Karnataka, India, ▪ Creating, monitoring, and optimizing advertising campaigns in Google Ads ▪ Analyzing campaign effectiveness and adjusting advertising strategies and increasing return on investment (ROI) ▪ Researching competition and trends in the advertising industry ▪ Preparing campaign results reports and recommending actions ▪ Collaborating with graphic and creative teams to prepare advertising materials ▪ Testing new advertising formats and Google Ads tools. ▪ Conducting keyword analysis and recommending optimizations. ▪ Coordinating team activities to achieve campaign goals. ▪ Communicating with clients to understand advertising needs and expectations

Social Media Manager at ENVISION INFOTEC PRIVATE LIMITED, Feb 2017 - Mar 2018 · 1 yr 2 mos, Chennai, Tamil Nadu, India, ▪ Managed social media accounts and developed engaging content to increase brand awareness and customer engagement. ▪ Implemented social media advertising campaigns to reach target audiences and drive website traffic and lead generation. ▪ Monitored social media metrics and conducted data analysis to track performance and identify opportunities for improvement. ▪ Stay updated on industry trends and best practices to continuously optimize social media strategies and tactics.

Client Servicing Manager at ENVISION INFOTEC PRIVATE LIMITED, Feb 2016 - Jan 2017 · 1 yr, Hyderabad, Telangana, India, ▪ Developed and maintained relationships with clients to understand their business goals and deliver customized digital marketing solutions. ▪ Managed client projects from initiation to completion, ensuring quality delivery within budget and timeline constraints. ▪ Coordinated with internal teams to execute digital marketing campaigns, including website development, content creation, and advertising. ▪ Conducted regular performance reviews and provided strategic recommendations to clients for optimizing campaign effectiveness.

Sr. HR Generalist at STERLING INFOTECH LIMITED, Aug 2014 - Jan 2016 · 1 yr 6 mos, Kolkata, West Bengal, India, ▪ Managed end-to-end recruitment processes, including sourcing, screening, interviewing, and onboarding candidates for various positions. ▪ Developed HR policies and procedures to ensure compliance with legal requirements and promote a positive work environment. ▪ Conducted employee engagement initiatives, performance management, and training programs to enhance employee productivity and satisfaction. ▪ Provided HR support and guidance to employees and managers on various HR-related matters.

Education

Master of Business Administration - MBA, Human Resources Management/Personnel Administration, General, M S Ramaiah Institute of Management

Bachelor of Business Administration - BBA, Marketing/Marketing Management, General, Ramaiah College Of Arts, Science and Commerce