---
title: "Rinky Khanna - Social Media Manager in Delhi | Tal"
description: "Meet Rinky Khanna, Helping Brands Turn Content into Revenue | Social Media Strategist for D2C, Fashion & Lifestyle | Meta Ads • Influencer Campaigns • Growth Strategy based in Delhi. AI stack includes meta, notion, and openai."
image: "https://tal.club/meet/rinky-khanna/share-image"
---

# Rinky Khanna on Tal

## Headline

Helping Brands Turn Content into Revenue \| Social Media Strategist for D2C, Fashion &amp; Lifestyle \| Meta Ads • Influencer Campaigns • Growth Strategy

## About

I don’t just “manage social media” — I build content systems that drive real business growth\. Over the past few years, I’ve worked closely with D2C and lifestyle brands, helping them turn Instagram from a posting platform into a revenue channel\. From strategy to execution, I focus on what actually converts — not just what looks good\. I specialize in: • Content strategies that increase engagement &amp; conversions • Performance\-driven creatives for Meta Ads • Influencer collaborations that actually deliver ROI • Brand positioning that stands out in crowded markets I’ve handled everything from fashion and lifestyle brands to product\-based businesses — understanding what works across different audiences and platforms\. What sets me apart? I don’t follow trends blindly — I adapt them into strategies that align with business goals\. Now, I’m looking to collaborate with forward\-thinking brands and global teams who want to scale through impactful digital presence\. 📩 Open to: Brand collaborations \| Consulting \| Full\-time opportunities

## Location

Delhi

## AI stack

meta

notion

openai

perplexity

## Work experience

Social Media Manager at digiDZN, Jul 2024 \- Present · 1 yr 11 mos, Scaled Instagram engagement by 3\.2x in 90 days through strategic content planning and reel optimization \| Executed 20\+ influencer campaigns, driving up to 40% increase in reach and measurable conversion uplift \| Developed performance\-driven content strategies that improved audience retention and boosted conversion\-focused engagement \| Collaborated cross\-functionally with designers &amp; marketing teams to align content with brand and revenue goals

Content Writer at digiDZN, Apr 2024 \- Jun 2024 · 3 mos

Social Media Manager at Dig idzn, Apr 2024 \- Present · 2 yrs 2 mos

Content Writer at IIM SKILLS, Dec 2023 \- Jul 2024 · 8 mos, India

## Education

Content writing, IIM SKILLS

Bachelor of Arts, English, Delhi University

[View the original profile](https://tal.club/meet/rinky-khanna)

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