Headline

Content | Marketing | Writing | Communications | Market Research

About

Where data meets storytelling—that’s where I thrive. I’m a marketing strategist with a rare mix of analytical depth and creative execution, shaped by experiences at ICICI Prudential, Accenture, and a top-tier MBA from MICA. Whether it’s decoding 3 billion+ rows of customer data or driving 430+ leads through sharp campaign thinking, I’m wired to blend performance with purpose. At the core, I help brands speak clearly, grow authentically, and scale intelligently—be it through digital-first initiatives, cultural research, or GTM strategy. From working with social-first nonprofits to leading on-ground campaigns, my focus remains the same: make marketing meaningful and measurable. I’m actively seeking roles where insight meets innovation, and I can help marketing teams think bigger, move faster, and tell better stories.

Location

Bengaluru

AI stack

claude

meta

notebooklm

notion

Fireflies.ai

Kling AI

Work experience

Creative Strategist at Kuku FM, Nov 2025 - Present · 11 mos, Bengaluru

Content Creator at Ridhimablogs, Jan 2023 - Present · 3 yrs 9 mos, Bengaluru, Karnataka, India, I turn ordinary moments into 60-second stories that make you think, smile, or question the obvious. At Ridhima Blogs, I create content that blends curiosity, creativity, and human insight — because the best ideas are often hiding in plain sight.

Marketing at Hevo Data, Aug 2025 - Nov 2025 · 4 mos, Bengaluru, Karnataka, India

Ecommerce Manager at Godrej & Boyce Mfg. Co. Ltd., Jun 2025 - Jul 2025 · 2 mos, Mumbai, Maharashtra, India, Accelerated e-commerce growth for Godrej Interio by optimizing digital channels and executing GTM strategies.

Social Media Manager at Digital For Nonprofits, Feb 2024 - Aug 2024 · 7 mos, Remote, As a Social Media Manager, I spearheaded the development of innovative social media strategies, introduced Instagram as a new channel, and crafted visually appealing content to drive engagement across all platforms. I conducted in-depth research on trending topics to ensure the content resonated with the target audience and successfully managed content calendars to maintain a consistent online presence.

Education

MICA | The School of Ideas · Full-time, MICA | The School of Ideas

Bachelor of Technology - BTech, Electrical and Electronics Engineering, Kalinga Institute of Industrial Technology, Bhubaneswar

Public links

canva.link: https://canva.link/rhwv0ahyczzvsfk