Headline

B2B & SaaS Marketing Leader | Salesforce & Freshworks Alum | Demand Gen & Field Marketing Expert | Growth Architect

About

Inspired by the words of Ted Lasso, “Be curious, not judgmental,” I lead with curiosity, creativity, and a strong bias for execution. Marketing leader with 15+ years of success driving revenue growth for global B2B SaaS companies across APAC and MEA. I specialize in building and scaling demand generation, GTM, and field marketing strategies that convert from early-stage momentum to enterprise expansion. At Zscaler, Salesforce, and Freshworks, I’ve delivered $50M+ in pipeline through high-impact ABM campaigns, CXO engagement programs, and multi-channel GTM execution. My focus: aligning marketing with sales to accelerate pipeline velocity, win strategic accounts, and deliver measurable business outcomes. I bring deep expertise in: • Demand Generation & Pipeline Acceleration • Account-Based Marketing (1:1 & 1:few) • Field Marketing & CXO Engagement • Budget Ownership & ROI Accountability • GTM Strategy & Regional Execution

Location

India

AI stack

claude

ChatGPT Images

Glean

Granola

Luma AI

Wispr Flow

Work experience

Field Marketing at DevRev, Jan 2026 - Present · 10 mos

Senior Marketing Manager at Zscaler, May 2024 - Jan 2026 · 1 yr 9 mos, Enterprise marketing leader at Zscaler, driving pipeline, engagement, and growth across India’s top accounts. I lead high-impact demand gen, field, and ABM programs focused on CIOs, CISOs, and IT decision-makers. Passionate about Customer-led storytelling, executive engagement, and translating Zero Trust into business value

Marketing Manager at Salesforce, May 2022 - Apr 2024 · 2 yrs, Strategize and execute marketing strategies for Service & SMB portfolio of products *Managing and nurturing a marketing-generated pipeline that fuels the business's growth and success *Conceptualize and implement demand generation initiatives, leveraging a blend of offline and online marketing channels *Manage diverse field marketing initiatives, including small-scale regional activations and large scale events, with impactful brand representation and messaging that increases pipeline *Work closely with sales & sales development to ensure funnel optimization, conversions from MQL to SQL to opportunity

Field Marketing Lead at Freshworks, Jun 2019 - May 2022 · 3 yrs, Define and drive marketing programs for India and ASEAN that contribute to the organization’s revenue and pipeline *Lead planning and execution of marketing programs with focus on lead generation and driving revenue *Manage the overall marketing calendar and budgets to increase net new pipeline, influence customer up-sell opportunities, increase ROI, and hit demand generation goals *Drive adoption of Freshworks suite of products through innovative and effective programs, including events and tradeshows, webinars, online marketing campaigns, lead generation programs, and promotions *Partner with the sales development team and front line sales to drive campaigns and programs for enhancing sales pipeline and closing business.

Marketing Lead at Servion Global Solutions, Dec 2014 - Jun 2019 · 4 yrs 7 mos, Led the marketing efforts at Servion through digital and offline mediums. Experience of running demand generation campaigns for multiple geographies namely EMEA, Asia Pacific, and North America. Majority of my time is spent strategising and executing digital and social media plans for customer acquisition and brand development. Specialise in running events and trade shows that help organically to grow business.

Assistant Manager at AURA, Dec 2010 - Nov 2014 · 3 y 11 mo, Chennai

Education

B.Com, Commerce, Loyola College

Master of Business Administration, Marketing, Chennai Business School