Reine Chawla profile photo 1 on Tal

Reine Chawla

International Business Student at IÉSEG | Marketing, Brand & Consumer Insights

Greater Lille Metropolitan Area

< 1 year of work experience

LOLO Ballerina
Sep 20252 mosOct 2025

Ghent, Flemish Region, Belgium

Worked across two brands – LOLO Ballerina and BABBI Shoes Supported the brand’s ongoing digital marketing needs, including content planning, Shopify updates, and CRM workflow improvements. Managed influencer outreach and collaborations to expand visibility across fashion and lifestyle audiences. Travelled to Italy with the founder to meet artisan shoemakers and gained firsthand insight into the craftsmanship and production process behind luxury footwear. Helped refine parts of the e-commerce journey to reduce friction and improve customer satisfaction. Conducted market insights research to support strategic decision-making for upcoming campaigns and product launches
LOLO Ballerina
Jun 20253 mosAug 2025

Remote

Worked across two brands – LOLO Ballerina and BABBI Shoes Supported daily digital marketing operations including social media planning, content creation and campaign support. Assisted in improving the Shopify website structure and user experience to make navigation smoother for customers. Contributed to competitor and market research to help strengthen brand positioning. Participated in a professional photoshoot in Paris, assisting with creative direction and supporting brand visual identity. Collaborated closely with the founder to align marketing tasks with overall brand storytelling and product presentation.

Reine’s AI Stack

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hugging face
midjourney
midjourney
notion
notion
openai
openai

Education

IÉSEG School of Management

Bachelor's degree, International Business

IÉSEG School of Management

20243 yrs2027

High School Diploma

The srijan school

20212 yrs2023

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Headline

International Business Student at IÉSEG | Marketing, Brand & Consumer Insights

About

I am currently studying International Business at IÉSEG School of Management, where I have developed a strong interest in how brands connect with people — whether through communication, customer experience, or the environment they create around their products. During my internship with a European luxury footwear brand, I had the opportunity to work on different aspects of the business, from supporting marketing and content initiatives to observing how brands present themselves to customers. One of the highlights was participating in a campaign shoot in Paris and later visiting production workshops in Italy, where I saw firsthand how craftsmanship, storytelling, and brand identity come together. These experiences made me realise how important both brand communication and client experience are in shaping how people perceive a company. Alongside my studies, I run a YouTube channel where I share guidance for students interested in studying abroad in France. Creating these videos has helped me develop skills in communication, audience understanding, and presenting information clearly. I am currently looking for a full-time internship from April to August 2026 where I can continue learning and contribute within an international team. I am particularly interested in opportunities related to marketing, brand communication, client experience, or operational support in brand-driven environments. If you work in these areas, I would be happy to connect and exchange insights. Areas of interest: Marketing | Brand Communication | Client Experience | Market Research | Business Operations

Location

Greater Lille Metropolitan Area

AI stack

hugging face

midjourney

notion

openai

Work experience

Marketing and Strategic Development Assistant at LOLO Ballerina, Sep 2025 - Oct 2025 · 2 mos, Ghent, Flemish Region, Belgium, Worked across two brands – LOLO Ballerina and BABBI Shoes Supported the brand’s ongoing digital marketing needs, including content planning, Shopify updates, and CRM workflow improvements. Managed influencer outreach and collaborations to expand visibility across fashion and lifestyle audiences. Travelled to Italy with the founder to meet artisan shoemakers and gained firsthand insight into the craftsmanship and production process behind luxury footwear. Helped refine parts of the e-commerce journey to reduce friction and improve customer satisfaction. Conducted market insights research to support strategic decision-making for upcoming campaigns and product launches

Marketing, Brand & Market Research Intern at LOLO Ballerina, Jun 2025 - Aug 2025 · 3 mos, Remote, Worked across two brands – LOLO Ballerina and BABBI Shoes Supported daily digital marketing operations including social media planning, content creation and campaign support. Assisted in improving the Shopify website structure and user experience to make navigation smoother for customers. Contributed to competitor and market research to help strengthen brand positioning. Participated in a professional photoshoot in Paris, assisting with creative direction and supporting brand visual identity. Collaborated closely with the founder to align marketing tasks with overall brand storytelling and product presentation.

Education

Bachelor's degree, International Business, IÉSEG School of Management

High School Diploma, The srijan school

Reine Chawla - Marketing and Strategic Development Assistant in Greater Lille Metropolitan Area | Tal