---
title: "Rebin J Anselm - Senior Product Manager in Bengaluru | Tal"
description: "Meet Rebin J Anselm, Product Leader | HRtech/Fintech/AI | B2B & B2B2C SaaS based in Bengaluru. AI stack includes aistudio, claude code, and claude."
image: "https://tal.club/meet/rebin-j-anselm/share-image"
---

# Rebin J Anselm on Tal

## Headline

Product Leader \| HRtech/Fintech/AI \| B2B & B2B2C SaaS

## About

As a Product Leader with a background in Fintech and HR Tech, I specialize in taking products from "Zero to One" and "One to Scale\." I combine the discipline of Enterprise Product Management with the scrappiness of a Founder\. My works: Authorship: I'm working on "The Builder's Playbook," a deep dive into aggressive MVP strategies and dynamic monetization in the AI age\. Project: Currently working on PulseSnap a stakeholder intelligence platform that listens and take autonomous actions to silent signals\. More on: pulsnap\.com Professional: In my corporate role, I utilized these insights to drive a 4\.5x growth in subscription revenue and architect AI\-driven support systems in my previous stint\. And growing Benefits Suite in a leading HR Tech firm\. I believe the best Products are the ones that sell themselves \(PLG\)\. I am passionate about User Psychology, Pricing Strategy \(Decoy/Anchor\), and building systems that scale\. Open to conversations about AI Agents, SaaS Growth, and the future of Work\.

## Location

Bengaluru

## AI stack

aistudio

claude code

claude

elevenlabs

gemini

notebooklm

## Work experience

Senior Product Manager at Xoxoday, Mar 2026 \- Present · 6 mos, Bengaluru, • Rewards & Recognition \(Global Enterprise B2B\): o Prototyped \(using AI\) and won deals worth INR 4 Crore GMV under a month’s time o Drove APAC & GCC market expansion through HRMS partnerships • Employee Benefits Platform: o Owned P&L for the Benefits module: Tax Saving Multi\-Benefits Cards \(With Transcorp on VISA\), LSA, Flexi\-benefits, Health & Wellness, Fitness tracking and Fintech \(Lending\) o Architected the flow of the module from scratch driving multi\-disciplinary partnerships

Product Manager at Billion Careers, Nov 2022 \- Mar 2026 · 3 yrs 5 mos, Coimbatore, Tamil Nadu, India, • Employee Benefits Platform \(B2B2C SAAS\): o Improved lending partner sales and profitability by reducing Non\-Performing Assets \(NPAs\) from 13% to \~4%, by deploying a fully automated partner onboarding & transaction platform o Ideated and steered the flagship subscription program – Grew subscription revenue by 450% in 6 months, from INR 2 million to INR 9 million MRR, establishing a new revenue stream o Secured executive buy\-in for a new gamified rewards platform by identifying a key market opportunity, developing low\-fidelity wireframes, and presenting a compelling business case o Implementing AI Agentic Experience \(AX\) in the platform for reducing churn rate and better platform adoption with Proactive and Reactive Interaction Layers in Mitra AI\. o Architected Hamara One Ecosystem Concept unifying all our products with Mitra AI to act as recommendation engine, support bot, and catalyst across products

Product Manager at IN\-D \- Power of AI, Jul 2020 \- Nov 2022 · 2 yrs 5 mos, Chennai, Tamil Nadu, India, • Identity Management Product: Drove the implementation of AI\-based document and face recognition technology, drove 4\+ Enterprise customers to go\-live, and did account management for the same • Credit Assessment Product: Built and launched a maker\-checker portal for credit assessment flow, reducing TAT by 80% in 4 months of real\-time experimentation \(A/B Testing\) • Invoice Processing Product: Spearheaded the expansion of the product's omnichannel presence of the module, worked on product strategy \(Aligned with the Business Strategy\), and conducted customer demonstrations

Product Marketing Manager at IN\-D \- Power of AI, Apr 2019 \- Jul 2020 · 1 yr 4 mos, Chennai Area, India, • Marketing Strategy and launched LinkedIn & Email Marketing Campaigns \(Generated over 1100\+ cold leads\) • Event Management & Collateral generation – Conceptualized and designed Product Videos & Demo, One\-pager & Brochure

Business Development Intern at CIEL HR, Apr 2018 \- May 2018 · 2 mos, Chennai, Tamil Nadu, India, Roles and Responsibilities: • Business Development – Cold calling and building funnel by managing a team of 4 junior interns • On\-site sales pitch – Met 3\+ large clients in person for canvassing

Creative Design Intern at Something Fishy, Mar 2018 \- Apr 2018 · 2 mos, Chennai, Tamil Nadu, India, Roles and Responsibilities: \- Design Pamphlets \- Design Story boards for the brand \- Produce an animated Logo \- Produce an Animated Promo for a campaign

## Education

Post Graduate Diploma in Business Administration, Marketing, Loyola Institute of Business Administration

Bachelor of Engineering \(BEng\), EEE, Government College of Engineering, Tirunelveli

[View the original profile](https://tal.club/meet/rebin-j-anselm)

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