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Ravi Shukla

Senior Product Leader | B2B SaaS Platform Strategy | AI Roadmaps & Unit Economics | Ex-GEP, Infosys

Greater Bengaluru Area

9+ years of work experience

LeadSquared
Apr 20224 yrs 5 mosPresent

Bengaluru

Enterprise Platform, Monetization & Design Operations
LeadSquared
Apr 20246 mosSep 2024

Bengaluru, Karnataka, India

LeadSquared
Apr 20222 yrsMar 2024

Bengaluru, Karnataka, India

GEP Worldwide
Mar 20211 yr 2 mosApr 2022

Hyderabad, Telangana, India

Working on the CLM suite of GEP SMART, I am responsible for maintaining healthy pipeline of enhancements, defining and managing sprints and quarterly plans; improving CSAT scores; generating product vision and roadmap for short and long term; managing cleint expectations and relations with product team; product walkthroughs/demos; internal and external product feature webinars; participating in analysts surveys and improving the positioning of our product; collaborating with pre-sales, sales and implementation consultants to sell, up-sell and to provide new solutions specific to client's business use case; and guiding team of product owners to work efficiently.
Infosys
Jul 20191 yr 9 mosMar 2021

Hyderabad, Telangana, India

Supply chain management consultant with experience in Order Management, CPQ, Purchasing, Inventory and Customer Master Data Management. Have built custom digital product based on Oracle technology for Supply Chain Management needs and enhanced user experience by enabling users to have better visibility, control and seamless navigation across functions and processes. I managed internal and external stakeholders in terms of translating the requirements, feasibility of the solutions, solution acceptance, product development and management, project timeline adherence, quality of delivery. My project objectives revolved around enabling business users with quick decision making by providing them holistic view across business processes. And my role was to play various hats for achieving the same.
Infosys
Aug 20173 yrs 8 mosMar 2021

Pune Area, India

Digital Transformation & Order Management
Decathlon Sports India
Apr 20163 mosJun 2016

Bangalore

Value stream mapping and overall process improvement for the Omni-Commerce department, which Includes the B2C section i.e decathlon.in and Market place. Recommendations consist of: 1) Qualitative improvements to ensure optimised performance in the process 2) To enable each team member to be agile and be capable of optimising the processes during an irregular day 3) To remove non-value added time from the processes of B2C and to save 2 hours and 18 minutes, currently. And to save 7 hours and 38 minutes of time in near future of 6-7 months. Enabling the company to have an opportunity of Rs. 2.7 lacs/day 4) Utilising the human resource in a dynamic way to ensure the targets to be achieved well before the deadline
Jain Irrigation Systems Ltd.
Jan 20154 mosApr 2015

Vadodara Area, India

Onion (Allium Cepa) has been playing crucial role in culinary since ages. With the increasing demand of onion in the processing, demand of whole and sliced onion was found. To fulfill the demand, whole and sliced onions were treated with different strengths of Peracetic acid and Hypochlorite acid, they were packed in multilayered LDPE bag of 120 micron and stored in between 6C and 9C. This onion samples were microbiologically evaluated. The most effective strength out of the different strengths of both the acids was found. Also, an attempt was made to determine the shelf life of treated whole and sliced onions.

Ravi’s AI Stack

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Education

T A Pai Management Institute, Manipal

Post Graduate Diploma in Management, Operations Management

T A Pai Management Institute, Manipal

20152 yrs2017

Bachelor of Engineering (B.E.), Food Technology and Processing

A D Patel Institute of Technology

20114 yrs2015

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Headline

Senior Product Leader | B2B SaaS Platform Strategy | AI Roadmaps & Unit Economics | Ex-GEP, Infosys

About

Product Leader | Platform Strategy & Unit Economics I am passionate about building products that are as fiscally sound as they are user-centric. I believe that true innovation happens at the intersection of Platform Strategy and Unit Economics—creating solutions that don't just "ship features," but drive measurable business growth. Over the past 8.5 years, I have specialized in transforming complex legacy systems into high-performance SaaS architectures. Most recently at LeadSquared, I spearheaded a 13-year pricing model overhaul, delivering a 30% Gross Margin uplift while growing ARPA (Average Revenue Per Account) by 20%. How I drive impact: Monetization & Growth: I thrive on "sorting" GTM strategies. From value-based pricing to metered licensing, I build frameworks that ensure Day-1 profitability. Platform Scale: I have a track record of resolving platform fragmentation. I recently architected the transition of 3 legacy systems into a unified stack, reducing infra spend by 15% and boosting roadmap velocity by 66%. Strategic AI & Innovation: I focus on making AI "useful," not just "hyped." I define AI roadmaps for 1,850+ clients, focusing on agentic workflows and strategic "Buy vs. Build" decisions that accelerate market entry. My Background: I’ve had the privilege of leading digital transformations for Fortune 500 giants at Infosys and managing industry-leading CLM roadmaps at GEP Worldwide. Today, I’m focused on redefining Sales CRM and matrixed leadership of 50+ product and design professionals. Outside of the Roadmap: I’m an avid football player and a passionate traveler. When I'm not unwinding with sports or exploring new destinations, you’ll likely find me enjoying good food and quality time with my loved ones. If you’re looking to discuss SaaS scaling, pricing strategy, or the future of AI in CRM—or just want to talk football—let’s connect.

Location

Greater Bengaluru Area

AI stack

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Work experience

Senior Product Manager at LeadSquared, Apr 2022 - Present · 4 yrs 5 mos, Bengaluru, Enterprise Platform, Monetization & Design Operations

Product Manager II at LeadSquared, Apr 2024 - Sep 2024 · 6 mos, Bengaluru, Karnataka, India

Product Manager I at LeadSquared, Apr 2022 - Mar 2024 · 2 yrs, Bengaluru, Karnataka, India

Associate Product Manager at GEP Worldwide, Mar 2021 - Apr 2022 · 1 yr 2 mos, Hyderabad, Telangana, India, Working on the CLM suite of GEP SMART, I am responsible for maintaining healthy pipeline of enhancements, defining and managing sprints and quarterly plans; improving CSAT scores; generating product vision and roadmap for short and long term; managing cleint expectations and relations with product team; product walkthroughs/demos; internal and external product feature webinars; participating in analysts surveys and improving the positioning of our product; collaborating with pre-sales, sales and implementation consultants to sell, up-sell and to provide new solutions specific to client's business use case; and guiding team of product owners to work efficiently.

Senior Associate Consultant at Infosys, Jul 2019 - Mar 2021 · 1 yr 9 mos, Hyderabad, Telangana, India, Supply chain management consultant with experience in Order Management, CPQ, Purchasing, Inventory and Customer Master Data Management. Have built custom digital product based on Oracle technology for Supply Chain Management needs and enhanced user experience by enabling users to have better visibility, control and seamless navigation across functions and processes. I managed internal and external stakeholders in terms of translating the requirements, feasibility of the solutions, solution acceptance, product development and management, project timeline adherence, quality of delivery. My project objectives revolved around enabling business users with quick decision making by providing them holistic view across business processes. And my role was to play various hats for achieving the same.

Senior Associate Consultant at Infosys, Aug 2017 - Mar 2021 · 3 yrs 8 mos, Pune Area, India, Digital Transformation & Order Management

Omni-Commerce Process Analyst at Decathlon Sports India, Apr 2016 - Jun 2016 · 3 mos, Bangalore, Value stream mapping and overall process improvement for the Omni-Commerce department, which Includes the B2C section i.e decathlon.in and Market place. Recommendations consist of: 1) Qualitative improvements to ensure optimised performance in the process 2) To enable each team member to be agile and be capable of optimising the processes during an irregular day 3) To remove non-value added time from the processes of B2C and to save 2 hours and 18 minutes, currently. And to save 7 hours and 38 minutes of time in near future of 6-7 months. Enabling the company to have an opportunity of Rs. 2.7 lacs/day 4) Utilising the human resource in a dynamic way to ensure the targets to be achieved well before the deadline

Project Trainee at Jain Irrigation Systems Ltd., Jan 2015 - Apr 2015 · 4 mos, Vadodara Area, India, Onion (Allium Cepa) has been playing crucial role in culinary since ages. With the increasing demand of onion in the processing, demand of whole and sliced onion was found. To fulfill the demand, whole and sliced onions were treated with different strengths of Peracetic acid and Hypochlorite acid, they were packed in multilayered LDPE bag of 120 micron and stored in between 6C and 9C. This onion samples were microbiologically evaluated. The most effective strength out of the different strengths of both the acids was found. Also, an attempt was made to determine the shelf life of treated whole and sliced onions.

Education

Post Graduate Diploma in Management, Operations Management, T A Pai Management Institute, Manipal

Bachelor of Engineering (B.E.), Food Technology and Processing, A D Patel Institute of Technology