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Raka Banerjee

Growth Marketing Manager at Vee Technologies | B2B SaaS, Fintech, GTM Messaging, AI-Enabled Content Systems

Bengaluru

4+ years of work experience

Vee Technologies
Jul 20262 mosPresent

Bengaluru, Karnataka, India

alletec
Sep 202510 mosJun 2026

Gurugram

* Led strategic communications and go-to-market messaging across Microsoft and Alletec solution portfolios, aligning narratives with business objectives, customer journeys, and revenue goals. * Developed GTM strategies and integrated campaigns for product launches, demand generation, and brand awareness, driving engagement and pipeline growth. * Translated complex business and technology capabilities into compelling value propositions, solution messaging, and customer-centric communication for enterprise audiences. * Shaped product positioning and market differentiation by leveraging expertise in Microsoft technologies and Alletec’s proprietary solutions. * Partnered with product, sales, marketing, and leadership teams to deliver thought leadership, sales enablement, and customer acquisition initiatives that accelerated go-to-market execution. * Owned end-to-end communication strategy across digital channels, web, case studies, presentations, campaigns, and marketing assets to improve visibility, lead generation, and customer engagement. * Established consistent brand messaging and communication frameworks across customer, partner, and internal touchpoints while optimizing content operations with AI-driven workflows to improve speed and efficiency.
Self-Employed
Dec 20241 yr 1 moDec 2025

Bengaluru, Karnataka, India

Worked directly with senior leadership across multiple organizations as a strategy-to-execution partner. Led multi-disciplinary teams delivering GTM strategy, content systems, creative assets, video, and AI-driven initiatives. Functioned as a de facto Chief of Staff for marketing and growth programs, aligning stakeholders, managing priorities, and ensuring execution quality at speed. Delivered advisory and execution across engagements with HAL ERP, Angel One, Simon Carter, Bharat Sevashram Sangha, PopGamma, Alletec, and Alkimi.
Borderless Access
Mar 202410 mosDec 2024

Bengaluru, Karnataka, India

Led product strategy for Borderless Access’ global insights platforms, building research-tech solutions that modernized how brands gather and act on data across healthcare, B2B, and consumer verticals. As a market research domain expert, I spearheaded AI-enabled innovations in sampling, data quality, and real-time reporting—delivering faster, smarter, and more accurate insights. Key achievements: Built and launched a Smart Sampling engine, increasing data precision and panel efficiency across 30+ markets. Introduced agile, self-serve research tools that reduced study turnaround time by 40%. Developed predictive respondent quality models using AI/ML, significantly improving data reliability. Directed a multidisciplinary team of writers, designers, and videographers to shape UX, education, and product narratives—feeding directly into product roadmap decisions and GTM strategy. Collaborated closely with data science, UX, and client success teams to deliver high-impact, market-aligned releases. Combined domain depth with product vision and creative storytelling to scale research products that redefined user experience and insight generation.
Angel One
May 20232 yrs 8 mosDec 2025

Bangalore Urban, Karnataka, India

- Building product marketing skills - Hosting videos for PMM sect. - Building Social content and graphics for Brand Marketing Team - Copywriting - Focussed on building a framework of "AI based content generation" - Handling a team of 2 freelancers for the company.
Angel One
Apr 20221 yr 2 mosMay 2023

Raka’s AI Stack

anthropic apis
anthropic apis
antigravity
antigravity
claude
claude
codex
codex
deepseek
deepseek
claudecode
claudecode

Education

Airtribe

Certificate Program – Product Management & Growth Marketing, Business, Management, Marketing, and Related Support Services

Airtribe

20241 yr2025
Punjab technical university

Bachelor's degree, Fashion Marketing

Punjab technical university

20122 yrs2014

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Headline

Growth Marketing Manager at Vee Technologies | B2B SaaS, Fintech, GTM Messaging, AI-Enabled Content Systems

About

Growth marketing professional with 12+ years of experience scaling customer acquisition, engagement, and revenue across SaaS, fintech, and digital businesses. Skilled in go-to-market execution, lifecycle marketing, conversion optimization, performance content, and AI-enabled marketing workflows that improve efficiency and business outcomes. Strong cross-functional collaborator with experience working alongside product, growth, sales, and design teams to deliver measurable impact.

Location

Bengaluru

AI stack

anthropic apis

antigravity

claude

codex

deepseek

claudecode

Work experience

Growth Marketing Manager at Vee Technologies, Jul 2026 - Present · 2 mos, Bengaluru, Karnataka, India

Senior Manager - Growth and Communication at alletec, Sep 2025 - Jun 2026 · 10 mos, Gurugram, * Led strategic communications and go-to-market messaging across Microsoft and Alletec solution portfolios, aligning narratives with business objectives, customer journeys, and revenue goals. * Developed GTM strategies and integrated campaigns for product launches, demand generation, and brand awareness, driving engagement and pipeline growth. * Translated complex business and technology capabilities into compelling value propositions, solution messaging, and customer-centric communication for enterprise audiences. * Shaped product positioning and market differentiation by leveraging expertise in Microsoft technologies and Alletec’s proprietary solutions. * Partnered with product, sales, marketing, and leadership teams to deliver thought leadership, sales enablement, and customer acquisition initiatives that accelerated go-to-market execution. * Owned end-to-end communication strategy across digital channels, web, case studies, presentations, campaigns, and marketing assets to improve visibility, lead generation, and customer engagement. * Established consistent brand messaging and communication frameworks across customer, partner, and internal touchpoints while optimizing content operations with AI-driven workflows to improve speed and efficiency.

Independent Strategic Consultant at Self-Employed, Dec 2024 - Dec 2025 · 1 yr 1 mo, Bengaluru, Karnataka, India, Worked directly with senior leadership across multiple organizations as a strategy-to-execution partner. Led multi-disciplinary teams delivering GTM strategy, content systems, creative assets, video, and AI-driven initiatives. Functioned as a de facto Chief of Staff for marketing and growth programs, aligning stakeholders, managing priorities, and ensuring execution quality at speed. Delivered advisory and execution across engagements with HAL ERP, Angel One, Simon Carter, Bharat Sevashram Sangha, PopGamma, Alletec, and Alkimi.

Senior Manager - Product Communication at Borderless Access, Mar 2024 - Dec 2024 · 10 mos, Bengaluru, Karnataka, India, Led product strategy for Borderless Access’ global insights platforms, building research-tech solutions that modernized how brands gather and act on data across healthcare, B2B, and consumer verticals. As a market research domain expert, I spearheaded AI-enabled innovations in sampling, data quality, and real-time reporting—delivering faster, smarter, and more accurate insights. Key achievements: Built and launched a Smart Sampling engine, increasing data precision and panel efficiency across 30+ markets. Introduced agile, self-serve research tools that reduced study turnaround time by 40%. Developed predictive respondent quality models using AI/ML, significantly improving data reliability. Directed a multidisciplinary team of writers, designers, and videographers to shape UX, education, and product narratives—feeding directly into product roadmap decisions and GTM strategy. Collaborated closely with data science, UX, and client success teams to deliver high-impact, market-aligned releases. Combined domain depth with product vision and creative storytelling to scale research products that redefined user experience and insight generation.

Product Marketing Consultant at Angel One, May 2023 - Dec 2025 · 2 yrs 8 mos, Bangalore Urban, Karnataka, India, - Building product marketing skills - Hosting videos for PMM sect. - Building Social content and graphics for Brand Marketing Team - Copywriting - Focussed on building a framework of "AI based content generation" - Handling a team of 2 freelancers for the company.

Senior Content Manager at Angel One, Apr 2022 - May 2023 · 1 yr 2 mos

Education

Certificate Program – Product Management & Growth Marketing, Business, Management, Marketing, and Related Support Services, Airtribe

Bachelor's degree, Fashion Marketing, Punjab technical university