Headline

Product Design & Experience Design Leader | Enterprise Design Strategy | Digital Transformation | Building Scalable Design Organizations | Indian School of Business

About

I am a Product Design and Experience Design leader with 25 years of professional experience focused on shaping digital experiences, driving design strategy, and building scalable design capabilities across complex product and enterprise environments. I work at the intersection of customer experience, product strategy, design leadership, and digital transformation. My approach is grounded in connecting customer needs with business priorities and technology capabilities to create experiences that are intuitive, cohesive, and valuable. ✅Product & Experience Strategy: Establishing experience direction, connecting design decisions to product objectives, and helping teams solve the right customer problems. ✅Design Transformation: Advancing design maturity, embedding human-centered thinking into product development, and strengthening design's role in strategic decision-making. ✅ Design Leadership & Team Development: Building, mentoring, and empowering design teams while fostering collaboration, accountability, and a strong design culture. ✅Scalable Design Systems & Operations: Developing reusable design capabilities, improving consistency across products, and creating processes that support quality and efficiency at scale. ✅ Customer Experience & Product Innovation: Using customer insights, research, and product discovery to identify opportunities, simplify complex journeys, and improve end-to-end experiences. ✅Cross-Functional Leadership: Partnering with product management, engineering, business stakeholders, and senior leadership to align priorities and translate strategy into execution. I believe successful design leadership goes beyond delivering great interfaces. It means creating clarity, influencing product direction, developing people, and building the organizational capabilities required to deliver meaningful and sustainable outcomes. I am interested in senior leadership opportunities where Product Design, Experience Design, and design strategy can shape product innovation, customer experience, and business transformation at scale. I welcome conversations with product and design leaders, executive recruiters, and organizations looking to strengthen their design capabilities and create better digital experiences.

Location

Greater Bengaluru Area

AI stack

claude

gemini

github copilot

openai

perplexity

githubcopilot

Work experience

Engineering Manager User Experience at Caterpillar Inc., Mar 2023 - Sep 2026 · 3 yrs 7 mos, India, I led UX and CX programs, defining enterprise UX strategy and aligning design with business goals. I collaborate with C-level and product leadership to create UX roadmaps and scalable design system frameworks across multiple business units. My focus is on driving cross-functional collaboration and enhancing the Center of Excellence (CoE) by facilitating ideation workshops and implementing enterprise-wide UX standards.

User Experience Manager at Mphasis, Mar 2017 - Mar 2023 · 6 yrs 1 mo, Bangalore, As a Manager of User Experience, I orchestrated UX strategy across finance, banking, and retail digital products, ensuring seamless customer journeys and operational efficiency. I conducted enterprise-scale Design Thinking workshops and user research, synthesizing insights into actionable, scalable UX solutions. My role involved recruiting, training, and developing top UX talent while applying advanced methodologies and customer experience strategies. Achievements: I achieved recognition for orchestrating the UX strategy for a multiyear digital transformation project for a large insurance framework generating $30M revenue.

Senior UX Consultant, Delivery Manager at Wipro, Jan 2015 - Feb 2017 · 2 yrs 2 mos, Bangalore, In this role, I led the design and delivery of Mexico’s first large-scale grocery e-commerce portal, achieving 2M monthly visits and contributing 15% of revenue from mobile channels. I was responsible for managing large, multidisciplinary teams and enhancing the user experience across various digital platforms. Achievements: I elevated user engagement by 20% on a flagship eCommerce portal through data-driven UX enhancements and standardized UX across multiple applications, reducing development inconsistencies by 30%.

Associate Usability Consultant at Mphasis, Sep 2009 - Dec 2014 · 5 yrs 4 mos, Bangalore, During my tenure at Mphasis Limited, I worked as a UX consultant, designing and developing web and mobile applications for prominent clients in the finance, insurance, and banking sectors. I contributed to the creation of an intranet portal for one of the world’s largest insurance providers, which was recognized as the best intranet site by Neilson and Norman. My role also involved designing control panel screens for various HP printer series and developing an enterprise knowledge management tool for the Singapore Tourism Board, where I conducted workshops and user interviews to establish the taxonomy structure achieving a 4/5 rating in taxonomy validation.

Senior Usability Analyst at WIPRO TECHNOLOGIES, Jul 2006 - Sep 2009 · 3 yrs 3 mos, • Worked as a UX designer to design and develop a massive e-commerce portal which met the target of 20% revenue though ecommerce portal. • Responsible for design and development of Philips consumer care portal with a fresh and unique look and feel, without violating the Philips corporate branding. • Worked on a Web application development project for Reliant Energy Inc. USA, in order to provide a secured access to users like builders or property managers to perform their business transactions, which was earlier done through paper, fax, and call centre. • Web development support for British Petroleum web application

Education

Product Management, Indian School of Business

Executive MBA, Business Analytics, Alliance University