---
title: "Rajashree Saha - Performance Marketer in Bengaluru | Tal"
description: "Meet Rajashree Saha, Performance Marketing Executive | Meta Ads | Lead Generation | 4.8% CTR | Kotak Securities based in Bengaluru. AI stack includes claude, meta, and Canva Magic Studio. Explore public work links including strategy-dash-10.preview.emergentagent.com."
image: "https://tal.club/meet/rajashree-saha/share-image"
---

# Rajashree Saha on Tal

## Headline

Performance Marketing Executive \| Meta Ads \| Lead Generation \| 4\.8% CTR \| Kotak Securities

## About

Performance Marketing professional with 1\.5\+ years managing Meta Ads campaigns for a leading financial brand\. Achieved 4\.8% CTR and 530\+ link clicks through audience segmentation, A/B testing, and creative optimization\. Experienced in lead generation, WhatsApp marketing, and MIS reporting\.

## Location

Bengaluru

## AI stack

claude

meta

Canva Magic Studio

## Work experience

Performance Marketer at Graphicwiz, Apr 2026 \- Present · 6 mo, Bangalore, Marketing professional with 2\+ years of experience across performance marketing, content strategy, social media, brand communication, campaign planning, and marketing analytics\. Experienced in audience and competitor research, creative strategy, campaign performance tracking, A/B testing, lead\-generation initiatives, and translating marketing objectives into actionable campaigns and creative briefs\. Strong analytical foundation in Excel and Google Sheets, with hands\-on experience across LinkedIn and Instagram\.

Assistant Manager at Kotak Securities, Sep 2024 \- Mar 2026 · 1 y 6 mo, Bengaluru, Karnataka, India, • Executed and optimized Meta Ads campaigns \(Facebook & Instagram\) for financial products targeting traffic, engagement, and lead generation objectives\. • Achieved 4\.8% CTR and generated 530\+ link clicks through strategic audience segmentation, creative testing, and CTA optimization\. • Managed end\-to\-end campaign execution — audience research, ad setup, targeting, creative coordination, and performance monitoring\. • Conducted A/B testing on creatives and CTAs to enhance ad performance and continuously improve audience response rates\. • Analyzed campaign metrics \(CTR, CPC, reach, impressions, engagement\) and delivered weekly MIS dashboards using Excel and Google Sheets for internal stakeholders\. • Supported WhatsApp marketing initiatives — broadcast flows, lead nurturing, and customer communication journeys\. • Performed competitor research and audience analysis to refine targeting strategy and improve campaign ROI\. • Gained hands\-on exposure to Netcore email marketing platform for campaign automation workflows\.

Account Executive\( finops\) at TripFactory\.com, Apr 2024 \- Jul 2024 · 4 mos, India

Digital Marketing Intern at WP Automatic, Jun 2023 \- Jul 2023 · 2 mos, Kolkata, West Bengal, India

HR Manager \( Interns coordinator\) at Career Domain, Jan 2022 \- Mar 2022 · 3 mos

Hr generalist at PSC KOLKATA HOUSING, Dec 2020 \- Dec 2021 · 1 y, Kolkata

## Education

Postgraduate Degree, Business Administration and Management, General, Ramaiah Institute Of Management \(MSRIM\)

Bachelor of Business Administration \- BBA, Business Administration and Management, General, Asutosh College

## Public links

- strategy\-dash\-10\.preview\.emergentagent\.com: https://strategy\-dash\-10\.preview\.emergentagent\.com/

[View the original profile](https://tal.club/meet/rajashree-saha)

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