Business Strategy & Growth Associate – Founder’s Office @ Traya | Product @ Simplilearn | Product enthusiast | BITS Pilani

Mumbai, Maharashtra, India

Bengaluru, Karnataka, India

Bengaluru, Karnataka, India

Bengaluru, Karnataka, India

India

Bengaluru, Karnataka, India







Minor in Finance, Finance, General
Birla Institute of Technology and Science, Pilani

Birla Institute of Technology and Science, Pilani
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Download Tal BossBusiness Strategy & Growth Associate – Founder’s Office @ Traya | Product @ Simplilearn | Product enthusiast | BITS Pilani
In today's dynamic business landscape, successful products require strategic vision, meticulous execution, and a customer-centric approach. As a dedicated Product Management professional, I drive growth, deliver impactful solutions, and enhance user experiences. With a Bachelor's degree from BITS Pilani and a Minor in Finance, I bring a unique blend of analytical thinking and financial acumen. My comprehensive skill set includes strategy development, customer-centric approaches, cross-functional collaboration, data-driven decision-making, and stakeholder management. Beyond my professional role, I am a Freelance Graphic Designer, proficient in Adobe Photoshop, Illustrator, and XD, delivering innovative designs and successful marketing campaigns. Feel free to connect with me for collaborations, discussions, or career opportunities.
Mumbai
claude code
claude
deepseek
elevenlabs
gemini
ChatGPT
Business and Strategy Associate - Founder's Office at Traya, Sep 2024 - Present · 2 yrs, Mumbai, Maharashtra, India, Led product strategy across app, web & whatsapp to drive engagement, retention, and repeat revenue through data-backed decisions. Revamped the Build a Habit feature with behavioral insights and personalization, boosting adoption by 30% and retention by 10%. Led app and web experimentations (A/B tests, cohort and funnels analysis) to drive data backed decisions and improve engagement. Optimized IVR and support flows, improving query resolution by 20% and CSAT by 15% through insight and data - led decisions. Boosted cart conversion by ~20% and overall conversion by 8% through data-driven multiple A/B testing on cart page and through market insights. Boosted CTR by 9pp and conversions by ~15% by streamlining WhatsApp/PN and chatbot journeys, driving DAU growth. Collaborated closely with engineering, design, marketing, and data teams to prioritize features aligned with business goals.
Product Analyst at Furrl, Apr 2024 - Jul 2024 · 4 mos, Bengaluru, Karnataka, India, Analyzed user behavior across key funnels (PDP → Cart → Purchase) to identify friction points, reducing address page drop-off by 9%. Led customer experience analytics initiatives that improved NPS by 38% through insight-backed product and process changes. Owned PRD, BRD & analytics for "Explore-More" & "Looks" driving higher session time and engagement via personalized products.
Product Marketing Executive at Simplilearn, Sep 2023 - Apr 2024 · 8 mos, Bengaluru, Karnataka, India, Optimized 15+ programs and co-developed growth strategies with university partners, significantly improving product conversion rates. Led and scaled 1,500+ alumni success stories, driving SEO growth, increasing DAUs, and brand credibility through high-impact content. Developed dashboards and streamlined growth strategies, resulting in a 25% improvement in client onboarding efficiency. Enhanced the FRS page with UI/UX improvements, led to a 16% increase in monthly CTR and a corresponding revenue boost.
Marketing Product Management at Simplilearn, Mar 2023 - Sep 2023 · 7 mos, Bengaluru, Karnataka, India
Growth Associate Manager at Minimalix, Dec 2022 - Mar 2023 · 4 mos, India
Founder's office | Analyst at MedTel Healthcare, Jul 2022 - Dec 2022 · 6 mos, Bengaluru, Karnataka, India, Enhanced customer satisfaction and reduced churn rates by 20% and 15% through comprehensive market research, user surveys, and product training improvements. Created engaging corporate presentations, elevating brand vision at conferences. Designed 10+ brochures, enhancing Brand Awareness and PRD documentation. Utilized networking prowess to deliver 700+ CEO, Director, and decision-maker contacts, driving a 75% boost in lead generation while ensuring 95% shipment accuracy in export management through real-time inventory monitoring.
Minor in Finance, Finance, General, Birla Institute of Technology and Science, Pilani
Birla Institute of Technology and Science, Pilani