---
title: "Rahul Pandey - Bokaro in Bengaluru | Tal"
description: "Meet Rahul Pandey, Scaling Brands via Performance Marketing · Meta Ads · Google Ads · Amazon Ads · ROAS 4.1x · ~$590K–$710K Budgets Owned · UK/Ireland/India · 6 Yrs Experience based in Bengaluru. AI stack includes antigravity and codex."
image: "https://tal.club/meet/rahul-pandey-3/share-image"
---

# Rahul Pandey on Tal

## Headline

Scaling Brands via Performance Marketing · Meta Ads · Google Ads · Amazon Ads · ROAS 4\.1x · \~$590K–$710K Budgets Owned · UK/Ireland/India · 6 Yrs Experience

## About

I run paid media like I own the business\. For 3 years at No Hurt No Harm, I basically did — sole owner of all UK and Ireland campaigns\. No team\. No agency\. Just me, the data, and a habit of auditing things before I touch them\. Here's what that's looked like in practice: → ROAS 2\.8x to 4\.1x at Heavenly Hair through systematic creative testing → Cost\-of\-sale 25% to 18% at No Hurt No Harm — sustained over 12 months, not a one\-month spike → 85 qualified leads at €18 CAC, building B2B and Academy funnels from zero → 35% average ROI increase across 108 Big Brands at Tech Mahindra → 40% sales spike with an 18% cost\-of\-sale cut, managed in real time during a major retail event → $130K–$170K monthly budgets managed across portfolios What I work with: Meta Ads · Amazon Ads · Google Ads · Paid Search · Amazon DSP · Amazon Attribution · Full\-funnel Campaign Management · Audience Segmentation · A/B Testing Metrics I live in: ROAS · ACOS · CPA · CAC How I work: Audit before acting\. Data before instinct\. Own the result — don't just report it\. I've managed budgets solo and at scale\. Either way the standard is the same\. But I'm also just a person\. 😊 I ride bikes and follow motorsport — I have opinions about everything that nobody asked for\. I travel across the country specifically to eat things I can't find on Google Maps\. I care about animals more than most people I've met\. I tinker with IoT projects on weekends\. I read about gadgets I can't afford yet and probably buy them anyway\. I bring that same curiosity to marketing\. The best ideas rarely come from staring at a dashboard\. If you're looking for someone who will care about your numbers as much as you do — let's talk\. 📩 rahulpandey0498@gmail\.com

## Location

Bengaluru

## AI stack

antigravity

codex

## Work experience

Bokaro at Rupesh lucky, Sep 2026 \- Present · 1 mo, Swords, Owning growth strategy and paid media end\-to\-end across four revenue streams — e\-commerce, salon, B2B, and academy — for a premium DTC brand\. • Scaled ROAS from 2\.8x to 4\.1x on premium product lines \(€69–€195\) through structured A/B testing and bid\-strategy work across Google and Meta\. • Built lead\-gen funnels for the academy and stockist programmes, generating 85 qualified leads at €18 CAC via targeted paid search and automated retargeting\. • Grew traffic 27% and added €1,200\+ in monthly incremental revenue through funnel and workflow optimisation\. • Run full\-funnel campaigns across UK and Ireland — audience segmentation, match\-type strategy, and end\-to\-end attribution\.

Senior Analyst at Tech Mahindra, Aug 2024 \- Mar 2025 · 8 mos, Bengaluru, Led paid advertising for a 108\-brand Amazon portfolio with \~$590K–$710K in monthly budget — full campaign lifecycle, strategy through optimisation\. • Grew average ROI 35% via keyword research, bid automation, and structured A/B testing — methods that transfer directly to paid search and social\. • Lifted conversion rate 20% by diagnosing full\-funnel drop\-offs and refining creative and audience targeting by segment\. • Delivered a 40% sales spike during a major retail event while cutting cost\-of\-sale 18%, through real\-time budget reallocation and pacing\. • Ranked 2nd of 60 in an internal AI\-certification programme; applied generative\-AI tools daily to accelerate analysis and bidding at scale\.

SEO & Paid Media Operations Specialist at No Hurt No Harm, Jul 2021 \- Aug 2024 · 3 yrs 2 mos, Dublin, Ran Amazon advertising and store operations end\-to\-end across UK and Ireland — solo ownership of strategy, optimisation, and reporting on a defined monthly budget\. • Cut cost\-of\-sale from 25% to 18% and grew ROAS from 4\.0x to 5\.5x over 12 months through keyword isolation, search\-term mining, and disciplined bid strategy\. • Built the store from the ground up — account setup, listings, A\+ content, and order management alongside paid media\. • Grew organic category share 15% and hit 95% page\-one rankings on priority terms by integrating paid and organic\. • Lifted repeat\-purchase rate 28% via retargeting audiences and lifecycle segmentation\.

SEO & Paid Media Operations Specialist at HEAVENLY HAIR LTD, Aug 2020 \- Jul 2021 · 1 yr, County Dublin, Ireland, Built Google Ads Search and Shopping campaigns from scratch across UK and Ireland — keyword research, ad copy, bid strategy, and creative testing\. • Grew online visibility 27% through technical SEO \(SEMrush, Moz\) — site audits, crawl\-error fixes, internal linking, and metadata\. • Ran Meta Ads for brand awareness and engagement, and maintained the WordPress site end\-to\-end for landing\-page quality and conversion\. • Managed Google My Business and local listings to drive foot traffic from local search\.

Technology Content Writer at UCWeb Inc\., Jul 2017 \- Mar 2020 · 2 yrs 9 mos, UC News Portal, Wrote and published technology content for UC News \(UCWeb, Alibaba Group\), covering product launches, reviews, and digital trends for Indian and Southeast Asian readers\. • Researched, wrote, and self\-published articles on one of India's largest content platforms at the time, owning the editorial process end\-to\-end\. • Covered consumer tech — launches, reviews, and industry trends — turning fast\-moving news into reader\-friendly pieces on a consistent publishing schedule\. • Ran the full workflow independently, from research to publishing, while completing my undergraduate degree\.

## Education

Digital Marketing Specialization, Marketing, University of Illinois Urbana\-Champaign

Bachelor's degree, Sikkim Manipal University \(SMU\)

[View the original profile](https://tal.club/meet/rahul-pandey-3)

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