---
title: "Rahul Attri - Zonal Sales Head- South in Bengaluru | Tal"
description: "Meet Rahul Attri, Zonal Sales Head – South | INSEAD | FMCG Sales & Trade Marketing Leader | P&L & GTM Strategy Expert | Driving Market Expansion, High-Performing Teams & Sustainable Growth based in Bengaluru. AI stack includes claude code, gemini, and grok."
image: "https://tal.club/meet/rahul-attri/share-image"
---

# Rahul Attri on Tal

## Headline

Zonal Sales Head – South \| INSEAD \| FMCG Sales & Trade Marketing Leader \| P&L & GTM Strategy Expert \| Driving Market Expansion, High\-Performing Teams & Sustainable Growth

## About

With 11\+ years in FMCG, I’ve led high\-performing teams across sales, trade marketing, and GTM strategy—mentoring ASMs, TSIs, and managers to consistently deliver beyond targets while building future leaders\. My strength lies in creating clarity of vision, empowering people with the right tools, and fostering collaboration that turns strategy into execution\. Whether managing ₹200\+ Cr trade budgets, expanding distribution in competitive markets, or launching new products, I’ve seen the best results when people feel inspired, supported, and accountable—and that’s the culture I strive to build everywhere I go\.

## Location

Bengaluru

## AI stack

claude code

gemini

grok

openai

## Work experience

Zonal Sales Head\- South at Brillon Consumer Products Pvt Ltd \(Formerly known as SC Johnson\)\., Apr 2025 \- Present · 1 yr 7 mos, Bengaluru, Karnataka, India, Responsible for Sales in South Zone\.

Head of Trade Marketing at Brillon Consumer Products Pvt Ltd \(Formerly known as SC Johnson\)\., Jan 2023 \- Apr 2025 · 2 yrs 4 mos, Gurugram, Haryana, India, Responsible for Trade & Customer marketing activations, Programs and budgets for TT and MT\.

National Trade Marketing Manager \(TT\) at Brillon Consumer Products Pvt Ltd \(Formerly known as SC Johnson\)\., Jan 2020 \- Dec 2022 · 3 yrs, Gurgaon, Haryana, India, Responsible for complete Trade and Shopper Marketing requirements for all India General Trade\.

Area Sales Manager at SC Johnson, Jul 2018 \- Jan 2020 · 1 yr 7 mos, Chandigarh, Chandigarh, India, Responsible for Sales and Executions for Chandigarh, Punjab and J&K\.

Area Sales Manager at ITC Limited, Oct 2016 \- Jul 2018 · 1 yr 10 mos, Agra Area, India, Responsible for TT TM&D, GTM, Planning and Execution for Personal Care Business of ITC Ltd in West UP\.

Area Sales Executive at ITC Limited, Jun 2013 \- Oct 2016 · 3 yrs 5 mos, Jammu & Kashmir, Was responsible for execution of TM&D strategies, Channel Sales and Infra Mngt in various divisions of ITC Ltd in Himachal Pradesh and J&K\.

Summer Intern at The Coca\-Cola Company, May 2012 \- Jun 2012 · 2 mos, Ludhiana, Punjab, India, Team Leader of the Market Research team for the Project\- "Study of the Consumption Pattern of Soft Drinks in Punjab"\.

## Education

Certificate course in Strategy, Marketing, INSEAD

Master of Business Administration \(MBA\), Marketing, Lovely Professional University

[View the original profile](https://tal.club/meet/rahul-attri)

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