Rahul Attri profile photo 1 on Tal

Rahul Attri

Zonal Sales Head – South | INSEAD | FMCG Sales & Trade Marketing Leader | P&L & GTM Strategy Expert | Driving Market Expansion, High-Performing Teams & Sustainable Growth

Bengaluru

13+ years of work experience

Brillon Consumer Products Pvt Ltd (Formerly known as SC Johnson).
Apr 20251 yr 7 mosPresent

Bengaluru, Karnataka, India

Responsible for Sales in South Zone.
Brillon Consumer Products Pvt Ltd (Formerly known as SC Johnson).
Jan 20232 yrs 4 mosApr 2025

Gurugram, Haryana, India

Responsible for Trade & Customer marketing activations, Programs and budgets for TT and MT.
Brillon Consumer Products Pvt Ltd (Formerly known as SC Johnson).
Jan 20203 yrsDec 2022

Gurgaon, Haryana, India

Responsible for complete Trade and Shopper Marketing requirements for all India General Trade.
SC Johnson
Jul 20181 yr 7 mosJan 2020

Chandigarh, Chandigarh, India

Responsible for Sales and Executions for Chandigarh, Punjab and J&K.
ITC Limited
Oct 20161 yr 10 mosJul 2018

Agra Area, India

Responsible for TT TM&D, GTM, Planning and Execution for Personal Care Business of ITC Ltd in West UP.
ITC Limited
Jun 20133 yrs 5 mosOct 2016

Jammu & Kashmir

Was responsible for execution of TM&D strategies, Channel Sales and Infra Mngt in various divisions of ITC Ltd in Himachal Pradesh and J&K.
The Coca-Cola Company
May 20122 mosJun 2012

Ludhiana, Punjab, India

Team Leader of the Market Research team for the Project- "Study of the Consumption Pattern of Soft Drinks in Punjab".

Rahul’s AI Stack

claude code
claude code
gemini
gemini
grok
grok
openai
openai

Education

INSEAD

Certificate course in Strategy, Marketing

INSEAD

20241 yr2025
Lovely Professional University

Master of Business Administration (MBA), Marketing

Lovely Professional University

20112 yrs2013

Join Rahul and 10k+ other professionals on

Tal Boss

Tal is the app where bosses meet engineers & builders directly, without middlemen

Download Tal Boss

Rahul Attri on Tal

Headline

Zonal Sales Head – South | INSEAD | FMCG Sales & Trade Marketing Leader | P&L & GTM Strategy Expert | Driving Market Expansion, High-Performing Teams & Sustainable Growth

About

With 11+ years in FMCG, I’ve led high-performing teams across sales, trade marketing, and GTM strategy—mentoring ASMs, TSIs, and managers to consistently deliver beyond targets while building future leaders. My strength lies in creating clarity of vision, empowering people with the right tools, and fostering collaboration that turns strategy into execution. Whether managing ₹200+ Cr trade budgets, expanding distribution in competitive markets, or launching new products, I’ve seen the best results when people feel inspired, supported, and accountable—and that’s the culture I strive to build everywhere I go.

Location

Bengaluru

AI stack

claude code

gemini

grok

openai

Work experience

Zonal Sales Head- South at Brillon Consumer Products Pvt Ltd (Formerly known as SC Johnson)., Apr 2025 - Present · 1 yr 7 mos, Bengaluru, Karnataka, India, Responsible for Sales in South Zone.

Head of Trade Marketing at Brillon Consumer Products Pvt Ltd (Formerly known as SC Johnson)., Jan 2023 - Apr 2025 · 2 yrs 4 mos, Gurugram, Haryana, India, Responsible for Trade & Customer marketing activations, Programs and budgets for TT and MT.

National Trade Marketing Manager (TT) at Brillon Consumer Products Pvt Ltd (Formerly known as SC Johnson)., Jan 2020 - Dec 2022 · 3 yrs, Gurgaon, Haryana, India, Responsible for complete Trade and Shopper Marketing requirements for all India General Trade.

Area Sales Manager at SC Johnson, Jul 2018 - Jan 2020 · 1 yr 7 mos, Chandigarh, Chandigarh, India, Responsible for Sales and Executions for Chandigarh, Punjab and J&K.

Area Sales Manager at ITC Limited, Oct 2016 - Jul 2018 · 1 yr 10 mos, Agra Area, India, Responsible for TT TM&D, GTM, Planning and Execution for Personal Care Business of ITC Ltd in West UP.

Area Sales Executive at ITC Limited, Jun 2013 - Oct 2016 · 3 yrs 5 mos, Jammu & Kashmir, Was responsible for execution of TM&D strategies, Channel Sales and Infra Mngt in various divisions of ITC Ltd in Himachal Pradesh and J&K.

Summer Intern at The Coca-Cola Company, May 2012 - Jun 2012 · 2 mos, Ludhiana, Punjab, India, Team Leader of the Market Research team for the Project- "Study of the Consumption Pattern of Soft Drinks in Punjab".

Education

Certificate course in Strategy, Marketing, INSEAD

Master of Business Administration (MBA), Marketing, Lovely Professional University

Rahul Attri - Zonal Sales Head- South in Bengaluru | Tal