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Raahul Shinde

AI Operations & AdTech Specialist | GAM | Programmatic Advertising | ML Data Quality | Technical Troubleshooting

Hyderabad

6+ years of work experience

HCLTech
Dec 20232 yrs 6 mosMay 2026

On-site

• Resolved 200+ monthly GAM issues involving delivery discrepancies, targeting errors, creative rendering, and ad-serving failures • Improved publisher fill rates by 15–25% through ad trafficking and targeting optimization • Diagnosed latency issues and delivery bottlenecks using GAM reporting and performance analysis • Integrated and validated third-party ad tags, SSP platforms, and programmatic buyers • Developed KB documentation reducing recurring issue resolution time by 30%
Amazon
Aug 20221 yr 5 mosDec 2023

On-site

• Managed end-to-end programmatic campaigns on Amazon DSP, optimizing display, video, and audio ads across Amazon and third-party platforms. • Leveraged Amazon’s first-party insights to design precise audience targeting strategies, driving higher engagement and conversions. • Executed programmatic media buying and budget optimization, ensuring maximum ROI and efficient ad spend. • Monitored performance using key advertising KPIs (CTR, CPM, CPC, ROAS) and applied PDCA cycles for continuous optimization. • Partnered with merchants and consultants to deliver strategic advertising solutions that supported long-term business growth.
Uber
Sep 20211 yrAug 2022

Hybrid

• Created, updated, and maintained knowledge base content to improve customer experience and support accuracy. • Coordinated with stakeholders to deliver time-sensitive policy updates during outages and system changes. • Managed ad hoc JIRA requests and crafted JQL queries to track policy and bug resolution performance. • Utilized JIRA, Google Workspace (Docs, Sheets, Slides), Confluence, and internal CMS tools for content creation, documentation, and publishing.
Amazon
Aug 20192 yrs 1 moAug 2021

On-site

• Created, curated, and analyzed linguistic data to train and enhance Alexa AI models. • Performed transcription, text annotation, and data analysis under tight deadlines. • Responded to user requests via chat, call, ticket, and email, providing accurate solutions to improve user experience.

Education

Swami Ramanand Teerth Marathwada University (SRTMU), Nanded

Bachelor's degree, Computer Application

Swami Ramanand Teerth Marathwada University (SRTMU), Nanded

20144 yrs2018

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Headline

AI Operations & AdTech Specialist | GAM | Programmatic Advertising | ML Data Quality | Technical Troubleshooting

About

Ad Operations Specialist with expertise in Google Ad Manager (GAM) ad-serving, ad trafficking, and publisher account optimization. Skilled in troubleshooting delivery discrepancies, targeting errors, and creative rendering issues while ensuring compliance with advertising policies and brand safety standards. Experienced in integrating third-party ad tags, working with SSP/DSP platforms, and optimizing campaigns to improve fill rates, latency, and revenue performance. Adept at collaborating with engineering, product, and account management teams to deliver effective solutions for global publishers. Tools & Platforms: Google Ad Manager, JIRA, Google Workspace, Confluence, Power BI, Salesforce, SSP/DSP Platforms, Internal CMS.

Location

Hyderabad

Work experience

Ad Operations Specialist at HCLTech, Dec 2023 - May 2026 · 2 yrs 6 mos, On-site, • Resolved 200+ monthly GAM issues involving delivery discrepancies, targeting errors, creative rendering, and ad-serving failures • Improved publisher fill rates by 15–25% through ad trafficking and targeting optimization • Diagnosed latency issues and delivery bottlenecks using GAM reporting and performance analysis • Integrated and validated third-party ad tags, SSP platforms, and programmatic buyers • Developed KB documentation reducing recurring issue resolution time by 30%

Senior Associate Programmatic at Amazon, Aug 2022 - Dec 2023 · 1 yr 5 mos, On-site, • Managed end-to-end programmatic campaigns on Amazon DSP, optimizing display, video, and audio ads across Amazon and third-party platforms. • Leveraged Amazon’s first-party insights to design precise audience targeting strategies, driving higher engagement and conversions. • Executed programmatic media buying and budget optimization, ensuring maximum ROI and efficient ad spend. • Monitored performance using key advertising KPIs (CTR, CPM, CPC, ROAS) and applied PDCA cycles for continuous optimization. • Partnered with merchants and consultants to deliver strategic advertising solutions that supported long-term business growth.

Content Specialist at Uber, Sep 2021 - Aug 2022 · 1 yr, Hybrid, • Created, updated, and maintained knowledge base content to improve customer experience and support accuracy. • Coordinated with stakeholders to deliver time-sensitive policy updates during outages and system changes. • Managed ad hoc JIRA requests and crafted JQL queries to track policy and bug resolution performance. • Utilized JIRA, Google Workspace (Docs, Sheets, Slides), Confluence, and internal CMS tools for content creation, documentation, and publishing.

Machinde Learning Data Associate at Amazon, Aug 2019 - Aug 2021 · 2 yrs 1 mo, On-site, • Created, curated, and analyzed linguistic data to train and enhance Alexa AI models. • Performed transcription, text annotation, and data analysis under tight deadlines. • Responded to user requests via chat, call, ticket, and email, providing accurate solutions to improve user experience.

Education

Bachelor's degree, Computer Application, Swami Ramanand Teerth Marathwada University (SRTMU), Nanded