---
title: "Punith Kumar U - Head Of Growth in Greater Bengaluru Area | Tal"
description: "Meet Punith Kumar U, Ecommerce & Category Leader | Ex- Nykaa | Co-Founder - Azani Sport (Acquired by Cult Sport) based in Greater Bengaluru Area. AI stack includes claude and gemini."
image: "https://tal.club/meet/punith-kumar-1/share-image"
---

# Punith Kumar U on Tal

## Headline

Ecommerce & Category Leader \| Ex\- Nykaa \| Co\-Founder \- Azani Sport \(Acquired by Cult Sport\)

## About

"Ecommerce Growth Leader & Co\-Founder of Azani \(Acquired by Cult Sport\)" A well rounded career with over 14 years of experience in strategizing and scaling consumer focused e\-commerce brands in Sports Nutrition, Personal Care, Apparel & Footwear\. Delivered high\-impact results in Growth Marketing, Customer Acquisition & Retention, New Product Development, Team Building & Management, Brand Building & Business development across categories like Beauty, Apparel, Footwear, Nutrition, Personal Care, Sports Goods and Equipments \- Growth Leadership \- Digital Marketing \- Revenue Delivery \- P&L Management \- B2C E\-Commerce \- Brand Building

## Location

Greater Bengaluru Area

## AI stack

claude

gemini

## Work experience

Head Of Growth at Newtral\.io, Oct 2025 \- Present · 11 mo, Bengaluru

Founder at Self\-Employed, Jan 2025 \- Present · 1 yr 9 mos, Bangalore Urban, Karnataka, India

Head \- Digital Business and Marketing at Log9 Materials, Jul 2023 \- Dec 2024 · 1 yr 6 mos, Bengaluru, Karnataka, India

AVP \- International Marketplaces at Nykaa, Mar 2022 \- Mar 2023 · 1 yr 1 mo, I head merchandising and category management for Nykaa's private label brands in the International Markets\.

AVP \- Marketing & Growth at Nykaa, Mar 2022 \- Mar 2023 · 1 yr 1 mo, I head Marketing & Growth at Nykaa PRO \- A go\-to content & commerce platform for Beauty Professionals

AVP Products Business \(Toothsi & Skinnsi\) at makeO toothsi aligners, Aug 2021 \- Mar 2022 · 8 mos, Bengaluru, Karnataka, India

Co\-Founder & Head of Online Business at Azani, Mar 2020 \- Sep 2021 · 1 yr 7 mos, Bangalore Urban, Karnataka, India, Driving the product & Growth initiatives for both Azani Active Care and Azani Active Nutrition \- Funded by Fireside Ventures & Sequoia Capital\. Actively defining KPI's, managing & building supply & demand teams\. Developing product strategy, New Product Ideas, Market research, Pilot testing, Vendor Identification, Vendor Management, Setting up and Streamlining the supply chain, responsible for business development, demand & revenue generation Successfully launched over 50 unique and high growth categories in both the verticals in less than 6 months\.

Co\-Founder, Head of Growth & Operations at Azani, Feb 2016 \- Feb 2020 · 4 yrs 1 mo, Bangalore, Azani is a Sequoia funded company and I was part of the founding team, my main area of focus was Growth, Process excellence and Revenue generation\. Have build the supply & demand teams from scratch, defined KPI's & managed delivery outcomes\. Identifying categories with high growth potential, developing products, launching them on market places & Native Platform to scale the business\. Managed supply and demand side of the business, scaled the brand to a revenue run rate of $3 Million in less than 4 years from Inception\. Understanding operational bottlenecks and designing processes to streamline the backend operational activities to improve fulfilment speeds and reduce returns\.

## Education

M\.B\.A, Visvesvaraya, Visvesvaraya Technological University

Bachelor of Science \(BSc\), Chemistry, Zoology and Biotechnology, bangalore university

[View the original profile](https://tal.club/meet/punith-kumar-1)

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