---
title: "Priyom Roy - Product Designer & Content Strategist in Bengaluru | Tal"
description: "Meet Priyom Roy, Product Designer & Content Strategist at Accolade | Content systems → product decisions | AI-native design for B2B SaaS | Ex-Whatfix based in Bengaluru. AI stack includes claude code, claude, and codex. Explore public work links including medium and priyomroy.com."
image: "https://tal.club/meet/priyom-roy/share-image"
---

# Priyom Roy on Tal

## Headline

Product Designer &amp; Content Strategist at Accolade \| Content systems → product decisions \| AI\-native design for B2B SaaS \| Ex\-Whatfix

## About

Product designer who came up through content \- I design B2B SaaS by interrogating what each screen is for, not just how it looks\. I started as a UX writer\. The shift to product design was the same instinct scaled up: "what is this copy for?" became "what is this feature for?" I own features end\-to\-end, PRDs, product decisions, interaction design, and content, with an AI\-native workflow where AI sits inside my judgment, not in place of it\. Along the way I've built a UX content practice from scratch and turned 500\+ error messages into a reusable framework that cut support tickets 35% where it launched\. Exploring product design roles in B2B SaaS \- if that's what you're building, let's talk\.

## Location

Bengaluru

## AI stack

claude code

claude

codex

gemini

claudecode

ChatGPT

## Work experience

Product Designer &amp; Content Strategist at Accolade, Jun 2025 \- Jul 2026 · 1 y 1 mo, Bengaluru, \- Owned 8 features end to end across three product lines, from problem framing, PRDs and competitor analysis to wireframes, prototypes and development\-ready UI, and stayed with each through build\. \- Built an AI\-assisted design workflow \(Figma AI, Figma Make, Claude\) for competitor analysis, PRD drafting and prototype iteration, used across all 8 features\. \- Restructured the core information architecture around how entities relate rather than which screen they sat on, and split fields by data source so synced data stays locked and user\-owned data stays editable\. \- Introduced a view\-first, then edit pattern after testing support docs showed edit\-on\-click was the wrong default\. Other designers adopted it in their features\. \- Designed 3 Claude skills \(UX review, support docs, UX writing\), split by how people already asked for help\. Designers and PMs now self\-serve with two of them\.

UX Designer &amp; UX Writer at Whatfix, Aug 2024 \- Jun 2025 · 10 mo, Bangalore, \- Redesigned Release Management in Figma: renamed it Product Updates and restructured the flow so account managers could schedule updates\. Both are live\. \- Turned 500\+ error messages into one system, rolled it out across the codebase with engineering, and built reusable Figma error components\. \- Defined how Whatfix’s AI features behave when they’re wrong or need to hand off to a person\. \- Owned messaging on the Diagnostics launch, which cut L1 support tickets by 35%\. \- Built the UX content team from scratch: hired a full\-time writer and an intern, and set up prioritization and training\.

UX Writer at Whatfix, Jan 2023 \- Aug 2024 · 1 y 7 mo, Bangalore, \- Created the content style guide, product lexicon and accessibility guidelines, and supported the design system to keep language consistent across the product\. \- Redesigned email templates around two layouts with accessibility and personalization built in\.

Associate Information Developer at Whatfix, Apr 2021 \- Jan 2023 · 1 y 9 mo, Bangalore Urban, Karnataka, India, Built the customer support site in Document360, documented key product use cases, and designed an internal newsletter\.

## Education

Master of Arts \- MA, English Literature \(British and Commonwealth\), Christ University, Bangalore

Bachelor of Arts \- BA, English Literature \(British and Commonwealth\), Patna Women's College

## Public links

- medium: https://medium\.com/@roypriyom
- priyomroy\.com: https://www\.priyomroy\.com/

[View the original profile](https://tal.club/meet/priyom-roy)

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