Headline

Product Manager | New Initiatives, Growth & AI | Consumer Fintech | Ex-Wint Wealth

About

I’m a Product Manager at Dezerv, with a background in SEO and growth, now focused on building and scaling strategic partnerships. My experience across SEO, product development, and launches gives me a strong understanding of user intent, distribution, and execution - allowing me to create partnerships and products that drive real business impact.

Location

Bengaluru

AI stack

claude

codex

gemini

langchain

notion

openai

Work experience

Product Manager - Growth & Acquisition at Dezerv, Apr 2025 - Present · 1 yr 5 mos, Bangalore Urban, Karnataka, India, Owning product initiatives across partnerships, growth, and distribution

Product Manager - SEO, SEM & Growth at Dezerv, Apr 2023 - Apr 2025 · 2 yrs 1 mo, Bengaluru, Karnataka, India, 1. Owned SEO as a product, managing initiatives from discovery to implementation 2. Worked cross-functionally with engineering and content teams to drive sustainable growth 3. Used data and search insights to influence product decisions and prioritization 4. Built scalable SEO frameworks aligned with long-term product strategy

SEO & Content Manager at Wint Wealth, Dec 2022 - Mar 2023 · 4 mos, Bengaluru, Karnataka, India, 1. Led SEO and content initiatives to drive organic growth 2. Owned keyword strategy, site architecture, and performance tracking 3. Successfully managed multiple agencies and a team of 5 editors and 7 subject experts freelancers to publish 500+ articles per month. 4. Implemented initiatives to enhance the overall quality of content produced by the team of editors and content freelancers, resulting in increased engagement and positive feedback.. 5. Collaborated with cross-functional teams to develop and launch new financial products and features, including conducting user testing and providing feedback on UX/UI design. 6. Product manager + Marketing ( PM ) for SEO tools like Bonds Directory, Gold rates, Silver rates, FD Calculators, and FD Interest rate pages which adds extra traffic to the domain.

Search Engine Optimization Analyst at Wint Wealth, Apr 2022 - Jan 2023 · 10 mos, Bengaluru, Karnataka, India

Search Engine Optimization Team Lead at Search Combat Digital Marketing, May 2020 - Apr 2022 · 2 yrs, Melbourne, Victoria, Australia, 1. Successfully managed and optimized 37+ SEO campaigns for websites with complex media and big SILO structures, resulting in improved search engine rankings and increased organic traffic. 2. Led and managed a team of SEO professionals, providing coaching, mentoring, and guidance to drive team performance and achieve business goals. 3. Conducted detailed website audits and recommended changes to website architecture, content, and linking strategies to improve SEO positions for target keywords. 4. Analyzed client website demographics and statistics using Google Analytics and Google Search Console, providing detailed reporting and insights to inform ongoing SEO strategies. 5. Collaborated with cross-functional teams, including developers, content creators, and designers, to ensure SEO best practices were integrated into all aspects of website development and maintenance. 6. Managed client relationships and provided exceptional customer service, ensuring client satisfaction and retention.

Education

Bachelor of Computer Applications, Computer Science, Birla Institute of Technology, Mesra

Public links

priyanshmathur.com: https://priyanshmathur.com/