Preksha Yadav profile photo 1 on Tal

Preksha Yadav

Brand & Graphic Designer | UI/UX | Culture-Inspired Visual Storytelling | NID Alumnus

Bengaluru

2+ years of work experience

RetainIQ
Jul 20251 yr 5 mosPresent

Bengaluru

1. Design and develop email marketing creatives for multiple US-based brands, ensuring alignment with brand identity and campaign goals. 2. Create visually engaging email layouts, graphics, and templates optimized for conversion and deliverability. 3. Collaborate with the marketing and strategy teams to translate campaign briefs into high-impact visual communication. 4. Maintain consistency in visual design across campaigns while enhancing user engagement through effective use of typography, color, and composition.
Freelance
Jul 20242 yrs 5 mosPresent

Bengaluru, Karnataka, India

Developed digital & print creatives including packaging, social media ads, brochures, email banners, landing pages, and booklets for clients like Shorter Loop, Dobin, Market Logic, Herkey, Synova, Ambition Box, Purple Blue House, Big Cliq, Aware MH, Parent Genee, Best IU, Naukri Campus, Allen Career Institute and Zebra Learn. Created engaging motion graphics & animations for various campaigns to boost user engagement. Designed brand identity and website for Shetech and TSLS that increased visibility and brand recognition.
Freeflow Ideas
Feb 20245 mosJun 2024

Bengaluru, Karnataka, India

Designed marketing collateral, logos, banners, and posters for brands like Hangyo, Brigade, Tata Soulful, Dindigul Thalappakatti and Cothas Coffee. Created brand storytelling visuals and iconography for packaging, digital materials and website for Graduation Project "Naidu's Kitchen"
Shape Stationery
May 20233 mosJul 2023

Ratlam, Madhya Pradesh, India

Designed illustrated book covers and colouring books for children and teenagers. Developed packaging and posters for kids’ stationery products.

Preksha’s AI Stack

claude
claude
gemini
gemini
ChatGPT Images
ChatGPT Images
Figma Make
Figma Make
Luma AI
Luma AI
OpenAI Playground
OpenAI Playground

Education

National Institute of Design

Bachelors, Design

National Institute of Design

20204 yrs2024

AISSCE, Science and Informatics Practices

Morning Star Higher Secondary School, Ratlam

20172 yrs2019

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Headline

Brand & Graphic Designer | UI/UX | Culture-Inspired Visual Storytelling | NID Alumnus

About

I’m Preksha Yadav, a brand and graphic designer trained at NID, with a passion for building culturally rooted brand identities, cohesive digital systems, and emotional visual narratives. What I Offer: Brand identity, visual systems, typography-driven design for digital & print. UI/UX, illustration, and engaging storytelling across platforms. I’m always learning, curious about details, and open to freelance, collaborative, or full-time roles. Let’s connect!

Location

Bengaluru

AI stack

claude

gemini

ChatGPT Images

Figma Make

Luma AI

OpenAI Playground

Work experience

Senior Graphic Designer at RetainIQ, Jul 2025 - Present · 1 yr 5 mos, Bengaluru, 1. Design and develop email marketing creatives for multiple US-based brands, ensuring alignment with brand identity and campaign goals. 2. Create visually engaging email layouts, graphics, and templates optimized for conversion and deliverability. 3. Collaborate with the marketing and strategy teams to translate campaign briefs into high-impact visual communication. 4. Maintain consistency in visual design across campaigns while enhancing user engagement through effective use of typography, color, and composition.

Freelance Graphic Designer at Freelance, Jul 2024 - Present · 2 yrs 5 mos, Bengaluru, Karnataka, India, Developed digital & print creatives including packaging, social media ads, brochures, email banners, landing pages, and booklets for clients like Shorter Loop, Dobin, Market Logic, Herkey, Synova, Ambition Box, Purple Blue House, Big Cliq, Aware MH, Parent Genee, Best IU, Naukri Campus, Allen Career Institute and Zebra Learn. Created engaging motion graphics & animations for various campaigns to boost user engagement. Designed brand identity and website for Shetech and TSLS that increased visibility and brand recognition.

Graphic Designer at Freeflow Ideas, Feb 2024 - Jun 2024 · 5 mos, Bengaluru, Karnataka, India, Designed marketing collateral, logos, banners, and posters for brands like Hangyo, Brigade, Tata Soulful, Dindigul Thalappakatti and Cothas Coffee. Created brand storytelling visuals and iconography for packaging, digital materials and website for Graduation Project "Naidu's Kitchen"

Graphic Designer at Shape Stationery, May 2023 - Jul 2023 · 3 mos, Ratlam, Madhya Pradesh, India, Designed illustrated book covers and colouring books for children and teenagers. Developed packaging and posters for kids’ stationery products.

Education

Bachelors, Design, National Institute of Design

AISSCE, Science and Informatics Practices, Morning Star Higher Secondary School, Ratlam

Public links

prekshaportfolio.framer.website: https://prekshaportfolio.framer.website/