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Prayag Soni

Product Manager helping turn complex user journeys into measurable revenue and 90%+ retention rates for scaling tech platforms

Mumbai

8+ years of work experience

BrowserStack
Apr 20206 y 3 moJul 2026

Remote

Media.net
Jun 20191 yrMay 2020

Mumbai Metropolitan Region

- Help Manager in the talent recruitment process for Campus Placements by conducting initial screening rounds. - Drive conversation with Product/Tech team for implementation of new features and product offerings - Mentor junior associates and help them become independent contributors. - Monitoring performance and owning P&L responsibilities for Tier 1 and strategic publishers.
Media.net
Sep 20171 yr 10 mosJun 2019

Mumbai Area, India

Sep'17-Dec'17 - Got trained in the contextual monetisation unit of media.net learning about placements, IAB sizes, creatives optimisation, contextual keywords optimisation. - Started working on publishers like 247 Wall Street, Stuccu. Jan'18-July'18 - Started handling premium publishers like Forbes, Hearst, and The Street reporting directly to the Associate Director. - Started working on the pilot media buying project leveraging unique YBNCA demand under the tutelage of Associate Director. Aug'18-June'19 - Transitioned to the programmatic unit of media.net and learnt about programmatic part of ad-tech encompassing header bidding, Prebid and Google EBDA. - Started handling the Prebid optimisation of premium publishers like Healthline, Mediavine, Ookla, WordPress. - Working on optimising premium Header bidding publishers like Sarahah, Reservations.com. - Working with the sales team to onboard new Prebid publishers and optimising their performance. - Working on onboarding setups for publishers choosing to go live with media.net via Google EBDA setup.
Vision India Foundation
Dec 20162 mosJan 2017

Undertook a primary literature review of the internal security threats to India. Conducted interviews with stakeholders and published a report in a leading online E-news portal called 'The Quint'.
Vision India Foundation
Jun 20161 moJun 2016

Interacted with 150 enthusiastic delegates from all over India and a few from abroad countries. Discussed and debated on policy issues while interacting with senior Bureaucrats, Academicians, Diplomats, Politicians to gain their insights about policy issues.

Prayag’s AI Stack

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Education

St. Francis Institute Of Technology

Bachelor of Engineering (B.E.), Computer Engineering

St. Francis Institute Of Technology

20134 yrs2017

HSC, Science

T.P Bhatia Junior College of Science and Commerce

20112 yrs2013

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Headline

Product Manager helping turn complex user journeys into measurable revenue and 90%+ retention rates for scaling tech platforms

About

I am a Senior Growth Product Manager with a background in Computer Science and over 8 years of experience scaling B2B SaaS and AdTech products. Currently at BrowserStack (a $4bn valuation platform), I manage Product work for Growth, Monetization, and Pricing Page Experience charters, bridging the gap between technical execution and revenue goals. Recently awarded Champions Award in Feb 2026 for my work on Pricing Page revamp awarded to the top performers in company. My core expertise lies in driving quantifiable impact. I spearheaded GTM launches and pricing page optimizations via A/B testing that generated incremental revenue. I also redesigned onboarding flows to improve "Aha moment" attainment by 18% and product exploration by 26%. My product philosophy is grounded in a holistic understanding of the customer lifecycle, sharpened by my previous roles in Customer Success where I managed a $4.5M portfolio with 93% retention. I combine this commercial acumen with technical proficiency in SQL and Looker to build data-driven roadmaps that solve real user problems while driving business growth.

Location

Mumbai

AI stack

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Work experience

Growth Product Manager at BrowserStack, Apr 2020 - Jul 2026 · 6 y 3 mo, Remote

Sr. Associate - Publisher Development at Media.net, Jun 2019 - May 2020 · 1 yr, Mumbai Metropolitan Region, - Help Manager in the talent recruitment process for Campus Placements by conducting initial screening rounds. - Drive conversation with Product/Tech team for implementation of new features and product offerings - Mentor junior associates and help them become independent contributors. - Monitoring performance and owning P&L responsibilities for Tier 1 and strategic publishers.

Business Development Specialist at Media.net, Sep 2017 - Jun 2019 · 1 yr 10 mos, Mumbai Area, India, Sep'17-Dec'17 - Got trained in the contextual monetisation unit of media.net learning about placements, IAB sizes, creatives optimisation, contextual keywords optimisation. - Started working on publishers like 247 Wall Street, Stuccu. Jan'18-July'18 - Started handling premium publishers like Forbes, Hearst, and The Street reporting directly to the Associate Director. - Started working on the pilot media buying project leveraging unique YBNCA demand under the tutelage of Associate Director. Aug'18-June'19 - Transitioned to the programmatic unit of media.net and learnt about programmatic part of ad-tech encompassing header bidding, Prebid and Google EBDA. - Started handling the Prebid optimisation of premium publishers like Healthline, Mediavine, Ookla, WordPress. - Working on optimising premium Header bidding publishers like Sarahah, Reservations.com. - Working with the sales team to onboard new Prebid publishers and optimising their performance. - Working on onboarding setups for publishers choosing to go live with media.net via Google EBDA setup.

Socioeconomics Internship at Vision India Foundation, Dec 2016 - Jan 2017 · 2 mos, Undertook a primary literature review of the internal security threats to India. Conducted interviews with stakeholders and published a report in a leading online E-news portal called 'The Quint'.

Delegate at Vision India Foundation, Jun 2016 - Jun 2016 · 1 mo, Interacted with 150 enthusiastic delegates from all over India and a few from abroad countries. Discussed and debated on policy issues while interacting with senior Bureaucrats, Academicians, Diplomats, Politicians to gain their insights about policy issues.

Education

Bachelor of Engineering (B.E.), Computer Engineering, St. Francis Institute Of Technology

HSC, Science, T.P Bhatia Junior College of Science and Commerce