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Pratishtha Pandey

Account Manager | Programmatic Advertising

Gurugram

3+ years of work experience

Publicis Groupe
Sep 20251 yrPresent

Gurugram, Haryana, India

Managed a portfolio of 8 enterprise advertiser accounts with budgets exceeding ₹10 Cr. Owned end-to-end campaign strategy, activation, optimization, and reporting. Delivered campaign performance with ROAS up to 13.5 while improving CTR and reducing CPA. Led client reviews, business discussions, and supported ABx Blitz campaign execution. Mentored team members and collaborated with cross-functional stakeholders.
Uber
Jan 20238 mosAug 2023

Chennai, Tamil Nadu, India

• Planned, launched, and optimized DV360 campaigns across multiple digital channels. • Managed campaign budgets and ensured effective allocation to maximize results. • Conducted market and competitor analysis to support campaign strategy.
Paragon Digital Services Pvt Ltd
Feb 20212 yrs 4 mosMay 2023

Chennai, Tamil Nadu, India

• Supported execution of digital and programmatic campaigns across multiple platforms. • Generated, analyzed, and optimized performance reports to improve campaign outcomes. • Stayed aligned with evolving industry trends and best practices.
NDTV
Apr 20171 moApr 2017

New Delhi, Delhi, India

Pratishtha’s AI Stack

antigravity
antigravity
codex
codex

Education

Graduation, Commercial Applications

St. Johns school Varanasi

200511 yrs2016

Jack n Jill school Kapurthala

20023 yrs2005

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Headline

Account Manager | Programmatic Advertising

About

Marketing and growth professional with 5+ years of experience, specializing in programmatic and performance marketing across DV360, Amazon Ads, and DSP platforms. I manage end-to-end campaign ownership—from media planning and tracking setup to optimization, automation (CBA), and performance reporting—driving efficiency, ROAS, and scalable growth. I regularly lead client discussions and translate complex data into clear, actionable insights. I bring a product and growth mindset, with a strong focus on user behavior, experimentation, and process improvement, and I am keen to grow into product, growth, or strategy-oriented roles within tech-driven organizations.

Location

Gurugram

AI stack

antigravity

codex

Work experience

Account Manager at Publicis Groupe, Sep 2025 - Present · 1 yr, Gurugram, Haryana, India, Managed a portfolio of 8 enterprise advertiser accounts with budgets exceeding ₹10 Cr. Owned end-to-end campaign strategy, activation, optimization, and reporting. Delivered campaign performance with ROAS up to 13.5 while improving CTR and reducing CPA. Led client reviews, business discussions, and supported ABx Blitz campaign execution. Mentored team members and collaborated with cross-functional stakeholders.

Campaign Manager at Uber, Jan 2023 - Aug 2023 · 8 mos, Chennai, Tamil Nadu, India, • Planned, launched, and optimized DV360 campaigns across multiple digital channels. • Managed campaign budgets and ensured effective allocation to maximize results. • Conducted market and competitor analysis to support campaign strategy.

Process Executive at Paragon Digital Services Pvt Ltd, Feb 2021 - May 2023 · 2 yrs 4 mos, Chennai, Tamil Nadu, India, • Supported execution of digital and programmatic campaigns across multiple platforms. • Generated, analyzed, and optimized performance reports to improve campaign outcomes. • Stayed aligned with evolving industry trends and best practices.

volunteering and content uploading at NDTV, Apr 2017 - Apr 2017 · 1 mo, New Delhi, Delhi, India

Education

Graduation, Commercial Applications, St. Johns school Varanasi

Jack n Jill school Kapurthala

Pratishtha Pandey - Account Manager in Gurugram | Tal