Pratap Mudaliar
Senior Analyst Campaign Analytics in Tiger Analytics || MMM in Analytic Edge || EX - TCS’er
Mumbai
5+ years of work experience
Jan 20266 mosPresent
Chennai, Tamil Nadu, India
Jan 20242 yrs 6 mosPresent
Chennai, Tamil Nadu, India
Marketing Analytics Professional
- Collaborating with a prominent US-based financial service provider to analyze campaign performance.
- Identify high-yielding consumers in specific product segments for cross-selling opportunities and to avail multiple offers.
- Analyze the effectiveness and penetration rates of various campaigns across multiple channels and consumer segments.
- Conduct Test and Control analyses to understand conversion rates and target audiences effectively.
Dec 20232 mosJan 2024
Bengaluru, Karnataka, India
Jun 20221 yr 7 mosDec 2023
Banglore
Working with Marketing Mixed Model to provide different kinds of insights to the business to help them with easy decision making in there domain and improving the Marketing and sales.
Jan 20211 yr 6 mosJun 2022
Mumbai, Maharashtra, India
Education
bachelor of science Information technology, Information Technology
Somaiya Vidyavihar University
20173 yrs2020
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