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Marketing Communications Manager at TCS | Driving Marketing Strategy for Energy Sector

About

At Tata Consultancy Services, my role as Marketing Communications Manager for the Energy and Resource unit is a culmination of my marketing prowess and specialized education. My MBA background from RGIPT, paired with a foundational B.Tech. from Kanpur University, uniquely positions me to drive the marketing lifecycle with innovative strategies and a customer-centric approach. With expertise in Marketing Research and CRM, I ensure our marketing initiatives are data-driven and customer-focused. I also bring robust presentation skills to the table, effectively communicating complex concepts to stakeholders. My commitment to excellence and collaborative spirit fuels my aspiration to make a significant impact in the energy sector.

Location

New Delhi

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Work experience

Marketing Communications Manager at Tata Consultancy Services, Jan 2024 - Present · 2 yrs 9 mos, Bengaluru, Responsible for driving out Marketing lifecycle for Energy and Resource unit at TCS .

Project Management Office at Tata Consultancy Services, Jul 2021 - Jan 2024 · 2 yrs 7 mos, Chennai, Tamil Nadu, India, As a Project Management Office my key responsibility includes -: -> Defining Project Milestones . -> Budgeting Project. ->Allocation of Resources. -> Stakeholder Management.

Campus Recruiter HR at Tata Consultancy Services, May 2021 - Jul 2021 · 3 mos, New Delhi, Delhi, India, My Key areas of deliverables as Campus Recruiter involves -: ->Managing Recruitment Pipeline like - 1) Sourcing Right Talent from TCS internal recruitment platform . 2) Scheduling Interview for candidates. 3) Generating Offer letters. 4) Assisting Onboarding of new joinees.

Political Analyst at Nation with NaMo, Jul 2020 - Jul 2020 · 1 mo, Patna, Bihar, India, ->I worked as a Political Analyst and helped the company in their election campaign work for Patna region , during Bihar 2020 state elections. -> My key work delverable involves distilling out the major information from the complex data to make help in taking informed decision to stakeholders . ->Done SWOT , PESTEL analysis and helped in increasing vote share of NDA by 20% from the last elections .

Summer Intern at CENTRAL U.P. GAS LIMITED, Apr 2019 - Jun 2019 · 3 mos, UPSIDC Building , Lakhanpur , Awadhpuri , Kanpur , Uttar Pradesh., Central U.P Gas Limited (CUGL) is a joint venture of Gas Authority of India Limited (GAIL) and Bharat Petroleum Corporation Limited (BPCL) which has been allotted for the work of City Gas Distribution(CGD Network) in the four major cities of Uttar Pradesh province of India under the lines of Ministry of Petroleum and Natural Gas (MOPNG). I am Working as Summer Intern here under the project " Customer Relationship Management " , assisted by Marketing Department of CUGL . This Internship was provided to me by Department of Management Studies , Rajiv Gandhi Institute of Petroleum Technology as a part of my MBA 2018 - 2020 Batch course work .

MBA Participant at The Red Brick Summit, IIM Ahmedabad, Sep 2018 - Oct 2018 · 2 mos, IIM Ahmedabad, The Red Brick Summit is the annual business summit which is organized by IIM Ahmedabad every year in the month of September & October . The summit seeks the footfalls of students from top notch B - School from India and other countries . Workshops , Paper Presentation , Delegate Speaker Talks , Cultural Nights are the major highlights of this summit where the participants enjoys learning with emersive campus stay at IIM Ahmedabad.

Social Media Coordinator at Rajiv Gandhi Institute of Petroleum Technology (RGIPT), Jul 2018 - Jul 2020 · 2 yrs 1 mo, Jais , Amethi , Uttar Pradesh, It was part of extra circular activity of my MBA course where i was given opportunity to act as social media coordinator to leverage and map the social image of of our MBA batch on various social media sites .The task i took during my two year of work were :- Social Media Marketing . Running various social media awareness campaigns. Networking for better reach in terms of training and placement . Sharing of latest happening over the campus on social media sites .

Education

Master of Business Administration - MBA, Marketing/Marketing Management, General, Rajiv Gandhi Institute of Petroleum Technology (RGIPT)

Bachelor of Technology (B.Tech.) from UIET, Materials science and Metallurgical engineering, Kanpur University, India