Pranali Shimpi

5+ years of work experience

Jan 20268 mosPresent

Aug 20241 yr 5 mosDec 2025

Pune District, Maharashtra, India

Product Requirement Analysis and Documentation: Gathered and analyzed complex product requirements. Developed comprehensive product requirement specifications (PRDs) to guide development teams. Product Strategy & B2C Growth: Spearheading product development for consumer-facing health applications, focusing on improving engagement, retention, and measurable user outcomes. Leveraging behavioral data and market insights to shape product strategy and drive growth in B2C environments. User Research & Insights: Designing and executing user research to understand motivations, pain points, and behavioral patterns that inform product decisions. Translating user data into clear opportunities for feature enhancement and experience optimization. App Development & Journey Design: Driving end-to-end app journey improvements — from conceptualization and wireframing to launch and iteration. Defining and refining user journeys to enhance activation, retention, and overall app usability. Cross-Functional Collaboration: Collaborated effectively with cross-functional teams, including engineering, design, and QA, to ensure product alignment with business and product objectives. Product Roadmapping: Developed and maintained product roadmaps to prioritize features and align with business goals. Software Development Lifecycle: Demonstrated a deep understanding of the software development lifecycle, from inception to deployment. Quality Management: Implement and maintain robust quality management systems. Compliance Assurance: Ensure adherence to regulatory standards and industry best practices.