Headline

Content Designer | UX Strategy | Product & Learning Experiences

About

I design content-rich experiences that help people understand complex products, information and systems. Over the past 10+ years, I've worked across journalism, healthcare, education, and finance—building experiences that make information clearer, more useful, and easier to act on. My recent work at PayPal brought this expertise into product design. I owned consumer and merchant dispute experiences across multiple markets, working with product, design, engineering, legal, compliance, policy, data, and operations teams. I'm particularly interested in the intersection of content, UX, service design and impact—especially in areas where better experiences can improve accessibility, inclusion, trust and measurable outcomes. I'm currently exploring opportunities in Content Design, UX Strategy, Experience Design, and Service Design, with a particular interest in complex products and systems. If you're working on a product or service where content and design can make a meaningful difference, I'd love to connect.

Location

Bengaluru

AI stack

claude

gemini

perplexity

ChatGPT

ChatGPT Images

Figma Make

Work experience

Senior Content Designer at PayPal, Apr 2026 - Present · 6 mos, - Own consumer and merchant dispute experiences end to end, from first notification through resolution. - Scale experiences globally, adapting each for local legal and compliance requirements. - Design content across push notifications, bell alerts, in-product UI, SMS, email, and landing pages. - Map design strategy to product metrics including retention, contact rate, and dispute resolution, focusing on reducing operational costs - Ship products with a successive ramp rates. - Build content design frameworks the wider team works from, and maintain PayPal's voice, tone, and content standards. - Partner with legal, compliance, policy, product, engineering, growth, data, and operations teams. - Consult on projects at the intersection of disputes and adjacent domains, including AI chatbot integration. - Design to global accessibility standards.

Manager - Content - Learning Experience at upGrad, Apr 2024 - Apr 2026 · 2 yrs 1 mo

Assistant Content Manager - Learning Experience at upGrad, Apr 2022 - Apr 2024 · 2 yrs 1 mo, - Project management for post graduate and management programs, B2B L&D programs - Stakeholder management across the digital creation process - Content management for the instructional design process of programs - Mentoring new candidates

Senior Associate - Content at upGrad, Nov 2020 - Apr 2022 · 1 yr 6 mos

Senior Writer and Researcher at Hello Health Group, Dec 2019 - Nov 2020 · 1 yr

Editorial Writer at Hearst Magazines, Dec 2018 - Jul 2019 · 8 mos, London, United Kingdom, Work experience with Women's Health UK, Country Living and Elle Decor. Assisted Editors with transcribing interviews, research for potential stories and content for upcoming issues. Work experience with Samphire Communications in Social Media and PR Team. Work experience with India Incorporated in Digital Content Team.

Content Producer, Life & Style at Times Internet, Feb 2017 - Jul 2018 · 1 yr 6 mos, Noida Area, India, - Responsible for digital videos for the Health beat. - Copy editing - Content writing- Both for SEO and interview-based articles - Social media portals - Event Content Producer

Education

Master of Arts - MA, International Journalism, City St George’s, University of London

PG Diploma, Journalism, Bennett University