Headline

Content Marketer | Organic Growth Marketing | SEO and Content

About

I've always been curious about how things work not just in marketing, but in general. That's probably why I started with content and eventually found myself exploring growth and product marketing. Early in my career, I focused on content, SEO, and organic growth. But over time, I realized that traffic alone doesn't mean much unless it translates into meaningful business outcomes. That curiosity pushed me to understand positioning, go-to-market strategy, user behavior, demand generation, and the entire customer journey. I enjoy working on problems where creativity meets logic. Some days it's analyzing data and identifying growth opportunities. Other days it's crafting messaging, building campaigns, or figuring out how to make a product easier to discover and adopt. I don't believe in extremes. Just like in life, the best outcomes usually come from balance between data and intuition, speed and strategy, experimentation and consistency. I'm currently building my career at the intersection of growth marketing and product marketing, always looking to learn, improve, and contribute to products that create real value.

Location

Bengaluru

AI stack

claude code

claude

Work experience

Senior Growth Marketer at Middleware, Jun 2026 - Present · 4 mos, Bengaluru, Karnataka, India

SEO Content Writer at Testsigma, Jan 2025 - Jun 2026 · 1 yr 6 mos, Bengaluru, Karnataka, India

Content writer at Zoho, May 2022 - Jan 2025 · 2 yrs 9 mos, Chennai, Tamil Nadu, India

Project Trainee at Zoho, Nov 2021 - May 2022 · 7 mos

Education

Bachelor of Technology - BTech, Information Technology, Bannari amman institute of technology