Headline

Sr. Content Strategist | Social Media Manager | Copywriter | SEO | Fintech | Travel | Turning briefs into content that ranks and converts |

About

I've spent 4+ years building content that earns traffic, builds brand trust, and converts readers into users — across fintech, travel, and lifestyle verticals. Currently at Bhanzu, I develop and execute content strategies as a Sr Content Strategist, having grown into the role from SEO writing. Before that, I wrote for Hiptoro, Pepper Content, and Thrillophilia — sharpening my ability to produce high-volume, high-quality content across formats and industries. My background in law (BA LLB) means I think in structured arguments and write with precision — skills that translate directly into clear, compelling, well-researched content. What I bring to a Content Manager role: → End-to-end content strategy and execution → SEO-first writing and editorial thinking → Cross-functional collaboration with design, product, and growth teams → Experience managing content pipelines across formats (blogs, UX copy, web content) 📩 Open to Sr. Writer, Editor, and Content Manager roles. Let's talk: pooja.m1240@gmail.com

Location

Delhi

AI stack

claude

gemini

lovable

openai

Canva Magic Studio

ChatGPT

Work experience

Senior Content Strategist at Bhanzu, Jun 2026 - Present · 5 mos, Bengaluru, Karnataka, India

Content Strategist at Jar, Aug 2025 - Apr 2026 · 9 mos, Bengaluru, Karnataka, India, Developed and owned the content calendar for Jar's blog and owned channels, aligning topics with product launches and SEO opportunities Collaborated with growth and product teams to create content that supports user acquisition and retention goals Managed a pipeline of 30 articles/month, from brief to publish, ensuring brand voice consistency across all touchpoints

SEO Content Writer at Jar, Aug 2024 - Aug 2025 · 1 yr 1 mo, Bengaluru, Karnataka, India, Produced SEO-optimized long-form content targeting high-intent keywords in the personal finance and savings space Consistently ranked articles on Page 1 for target keywords, contributing to organic traffic growth [85% MoM] Developed content briefs and internal linking frameworks that improved crawlability and topical authority

Associate at Tech Mahindra, Nov 2023 - Dec 2023 · 2 mos, Hyderabad, Telangana, India, Produced technical documentation and content for Google LLC, working directly with machine learning engineering teams, demonstrating the ability to build genuine domain credibility quickly, ask the right questions of technical subject-matter experts.

Senior Content Writer at Hiptoro, Jun 2023 - Aug 2024 · 1 yr 3 mos, Remote, Led content production for a high-traffic digital media platform, writing and editing 30+ pieces/month across lifestyle, trending, and evergreen formats Maintained editorial quality standards while meeting tight daily publishing deadlines

Content Writer at Freelancer – Various Clients (Pepper Content), Dec 2022 - Dec 2023 · 1 yr 1 mo, Delhi, India

Education

BA LLB (H), Law, Ideal Institute of Management & Technology

12th, Business/Commerce, General, Doon International school