---
title: "Parul Aggarwal - Senior UX Designer in Bengaluru | Tal"
description: "Meet Parul Aggarwal, Senior UI UX Designer · Growth & Retention based in Bengaluru. AI stack includes claude code, claude, and cursor. Explore public work links including helloparul.in and medium."
image: "https://tal.club/meet/parul-aggarwal/share-image"
---

# Parul Aggarwal on Tal

## Headline

Senior UI UX Designer · Growth & Retention

## About

I design product experiences that move retention, conversion, and revenue numbers — and I've spent the last year making AI tools part of how I get there, not just what I design\. At Smytten, I owned end\-to\-end UX for a B2C/D2C discovery and e\-commerce platform used by 2Cr\+ people — research, problem framing, prototyping, and engineering handoff\. I lean on AI tools to turn a prompt into a working interface faster than a traditional Figma\-only process, then bring solid UX thinking to make sure it actually works for users\. Before Smytten, I built high\-impact campaigns at Swiggy reaching 7Cr\+ users, where I learned to design fast, stay consistent, and build systems that scale\. Currently exploring Senior UI UX Designer / Senior UX Designer roles in Bangalore — open to remote — where I can bring growth\-focused design thinking and AI\-native workflows to a product team\. Outside of work: games, books, and the occasional cat break\.

## Location

Bengaluru

## AI stack

claude code

claude

cursor

ChatGPT

Figma Make

Framer AI

## Work experience

Senior UX Designer at Smytten, Apr 2024 \- Jan 2026 · 1 yr 10 mos, \- Owned end\-to\-end UX across Smytten's mobile app and web platform — a high\-scale B2C & D2C discovery and E\-commerce product serving millions of consumers — from research and problem framing through engineering handoff \- Improved PDP\-to\-cart progression by 5% by designing AI\-powered review summaries and trust\-signal experiences optimised for mobile; decisions driven by funnel data, drop\-off analysis, and usability testing \- Drove competitive benchmarking across key verticals; delivered structured analysis that informed feature prioritisation and design direction across product squads\. \- Maintained consistent IA across multiple surfaces; produced annotated component specs, interaction notes, and edge\-case docs that significantly reduced design\-to\-dev ambiguity\.

UX Designer at Smytten, Sep 2022 \- Apr 2024 · 1 yr 8 mos, \- Led user research cycles \(interviews, usability tests, persona mapping\) that surfaced unmet needs across the trial journey and directly shaped quarterly roadmap priorities alongside PMs \- Contributed to Figma\-based design system — building and maintaining reusable mobile components, interaction specs, and edge\-case documentation that reduced design\-to\-dev ambiguity at scale

Senior Graphic Designer at Swiggy, Apr 2022 \- Sep 2022 · 6 mos, \- Designed high\-impact consumer campaigns and in\-app visual experiences across Swiggy's mobile ecosystem, reaching 10M\+ users at national scale \- Led end\-to\-end production of festive and occasion\-based campaigns, maintaining brand consistency across diverse cultural contexts \- Built standardised design systems, style guides, and reusable component libraries in Figma — reducing production turnaround and enabling consistent execution across marketing and product teams

Graphic Designer at Swiggy, Sep 2020 \- Apr 2022 · 1 yr 8 mos

## Education

Bachelor's degree, Graphic Design, Lovely Professional University

Graphic Designing, Graphic Design, MAAC

## Public links

- helloparul\.in: https://helloparul\.in/
- medium: https://medium\.com/@theparul

[View the original profile](https://tal.club/meet/parul-aggarwal)

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