Salesforce Admin | CRM Optimization | Automation | Analytics & Business Intelligence

Chandigarh, Chandigarh, India

Chandigarh, India

On-site

Master of Business Administration - MBA, Marketing
Panjab University, Chandigarh
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Strong analytical foundation with MBA specialization in Marketing & Strategy, experienced in dashboard creation, user journey mapping, and business process improvement. Currently expanding Salesforce expertise with a focus on Sales Cloud, Process Builder, and Dashboard Automation.
Chandigarh
Salesforce Administrator at Self-Employed, Aug 2025 - Present · 10 mos, Chandigarh, Chandigarh, India, - Created a custom Salesforce app integrating API to automate lead capture, resulting in a 100% reduction in manual entry. - Developed workflow automations for live tracking, meeting confirmation, and real-time email/Chatter notifications, thereby reducing response time by 40%. - Constructed interactive dashboards and campaign tracking modules, fostering data-driven decisions and driving
Marketing Team at TG Consulting, Jul 2025 - Aug 2025 · 2 mos, Chandigarh, India, - Overseeing a CRM database of 20,000+ leads to optimize customer segmentation and enhance conversion tracking through automation. - Integrating Zoho CRM with marketing workflows to enable real-time reporting and enhance funnel visibility. - Analyzing campaign data across 35+ customer variables to optimize targeting, resulting in a 40% improvement in lead quality. - Assisting in the transition planning for Salesforce-based CRM migration, contributing to system requirement documentation.
Chemical Engineering Intern at HPCL North Zone Allied Retail Business, Jun 2022 - Aug 2022 · 3 mos, On-site, • Analyzed refining units to enhance design efficiency in Mass & Heat Transfer processes. • Led a Green Hydrogen project, focusing on sustainability and emissions reduction. • Evaluated unit functions to optimize performance and improve energy management efficiency. • Created comprehensive reports on process improvements for management decision-making.
Master of Business Administration - MBA, Marketing, Panjab University, Chandigarh