Headline

Product Marketing | Marketing Strategy | GTM | Product Launch | Growth

About

Marketing specialist with 11 years of experience driving go-to-market strategy, brand positioning and growth across digital and offline channels. Known for turning insights into high-impact campaigns that scale adoption and retention across B2B, HNI and retail segments. Skilled in Growth Strategy and Omni-channel Campaign Management with a growing focus on AI-powered Product Marketing.

Location

Bengaluru

AI stack

anthropic apis

claude code

deepseek

elevenlabs

gemini

notion

Work experience

Product Marketing at Eton Solutions LP, May 2026 - Present · 6 mos, Bengaluru, Karnataka, India

Relocation at Career Break, Feb 2026 - Apr 2026 · 3 mos, Bengaluru, Karnataka, India, Moved to Bangalore and invested a quarter learning, building and exploring a move into SaaS while spending time with family after a while. • Reforge learning on growth and product thinking • Built agentic workflows using Appify for job search and automation • Created Notion templates for GTM flows • Strengthened product, UI/UX and problem-solving skills Turned out to be worth it :)

Senior Manager, Growth & Product Marketing at Kotak Securities, Nov 2023 - Jan 2026 · 2 yrs 3 mos, Mumbai, Maharashtra, India

Senior Manager, Product Marketing at Nuvama Wealth, May 2023 - Nov 2023 · 7 mos

Manager, CLC at Nuvama Wealth, May 2021 - Apr 2023 · 2 yrs, Mumbai Metropolitan Region

Deputy Manager, Marketing & Product Development at Mahindra Finance, Jun 2019 - Apr 2021 · 1 yr 11 mos, Mumbai, Maharashtra, India

Assistant Manager, Marketing & Product Development at Mahindra Finance, Sep 2018 - Jun 2019 · 10 mos, Mumbai, Maharashtra, India, 1.Own Customer lifecycle & drive marketing campaigns right from customer acquisition to retention. Streamline all the product communications (transactional & promotional) in the same tone across different platforms like social media, website etc. 2.Drive product launch programs and own product adoption & user engagement executing end to end campaigns 3.Conduct UAT testing of Digital Assets in depth+ Internal Systems & give feedback to tech team in terms of UI,UX. Create BRD, requirement documents, analyze, iterate, optimizing customer journey and process 4.Automate the back end functions in assistance with CRM team. Produce and maintain metrics reports on marketing and sales activities, effectiveness, and business impact

Education

Masters, Marketing & Strategy, Jamnalal Bajaj Institute of Management Studies (JBIMS)