---
title: "Palpandi Masanam - Full-time parenting in Bengaluru | Tal"
description: "Meet Palpandi Masanam, Outreach Specialist | Demand Generation | Marketing Operation | GCC l Market Research | Sales Intelligence | Marketing Automation | SaaS | ABM Specialist |Waalaxy | LinkedHelper | LinkedIn Automation l AI Outreach based in Bengaluru. AI stack includes claude, deepseek, and op..."
image: "https://tal.club/meet/palpandi-m/share-image"
---

# Palpandi Masanam on Tal

## Headline

Outreach Specialist \| Demand Generation \| Marketing Operation \| GCC l Market Research \| Sales Intelligence \| Marketing Automation \| SaaS \| ABM Specialist \|Waalaxy \| LinkedHelper \| LinkedIn Automation l AI Outreach

## About

Marketing Operation and Market Research Sales Intelligence Professional experience in B2B technology and SaaS domains\. Adept at leveraging data\-driven insights, marketing automation, and CRM intelligence to optimize lead generation, enhance sales strategies, and drive account\-based marketing \(ABM\) Proven expertise in managing and executing end\-to\-end marketing automation campaigns using platforms like Salesforce, Zoho, HubSpot, and Mailchimp, ensuring precision targeting and improved engagement\. Skilled in email marketing strategy, data cleansing, and CRM data management, enabling seamless workflows and optimized campaign performance\. Passionate about enhancing sales and marketing alignment through real\-time dashboard reporting and advanced data visualization tools like Power BI, Google Data Studio, and Tableau\. Strong background in database management, contact and account intelligence, and stakeholder collaboration, supporting strategic decision\- making\. Always eager to explore emerging trends in market research, sales intelligence, and marketing automation, bringing innovative solutions to enhance business outcomes\. Let's connect to discuss data\-driven marketing strategies and sales intelligence solutions\!

## Location

Bengaluru

## AI stack

claude

deepseek

openai

## Work experience

Full\-time parenting at Career Break, Dec 2025 \- Present · 10 mos

Freelance at Freelance, Jan 2025 \- Nov 2025 · 11 mos, Remote

Senior Market Research Executive at TECHADEMY, Oct 2023 \- Jun 2024 · 9 mos, Bengaluru

Sales Intelligence Specialist at OceanFrogs, Jan 2023 \- Sep 2023 · 9 mos, Bengaluru, Karnataka, India, • Optimized database accuracy by verifying and validating records within the Wikiforgs Platform, ensuring seamless data integrity for sales and marketing initiatives\. • Empowered Sales and Marketing teams with strategic account and contact intelligence, enabling precision\-targeted campaigns and personalized outreach that maximized customer engagement\. • Strengthened lead qualification processes for the BDR team by delivering high\-quality, actionable contact and account insights\. • Streamlined data management by integrating and importing critical information into Zoho CRM and Wikiforgs Platform, supporting real\-time decision\-making\. • Designed and implemented real\-time dashboards to track key metrics of email campaigns, providing actionable insights that enhanced marketing performance\. • Analyzed multi\-channel marketing data to identify trends and insights, contributing to data\-driven strategies that improved campaign effectiveness and ROI\.

Market Research Executive at OceanFrogs, Jul 2022 \- Sep 2023 · 1 yr 3 mos, Greater Bengaluru Area

Market Research Executive at LambdaTest India Private Limited, Aug 2021 \- May 2022 · 10 mos, Greater Bengaluru Area

## Education

M\.Sc\. Computer Science, Computer Science, Virudhunagar Hindu Nadars Senthikumara Nadar College

B\.Sc, Computer Science, Sri Ramasamy Naidu Memorial College

[View the original profile](https://tal.club/meet/palpandi-m)

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